SEOUL COMMERCIAL AREA

용강동 상점가 전통시장

마포구용강동· Area 54,198 m² · Area code 3130194 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩8,800.2M▼ -4.0% YoY
Stores52▼ -5.5% YoY
Sales per store₩169.2M▲ +1.5% YoY

Reading this area Estimated sales fell 4.0% from a year earlier and stores fell 5.5%. Sales per store are about the same at +1.5%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +47.3%
Stores▼ -7.1%
Sales per store▲ +58.7%
Market size
Estimated sales (quarter)
₩8,800.2M
vs 2024Q4
-4.0%
Estimated transactions
100,088
Per-store economics
Estimated sales per store
₩169.2M
vs a year ago
+1.5%
Per transaction
₩88K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩5,838.6M – ₩10,010.7M
20212022202320242025
₩5,972.6M₩8,800.2M
Stores50 – 57
20212022202320242025
5652
Sales per store₩106.2M – ₩188.9M
20212022202320242025
₩106.7M₩169.2M
Openings0 – 6
20212022202320242025
20
Closings0 – 5
20212022202320242025
21
Franchise share18% – 26%
20212022202320242025
18%21%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -4.0%, stores YoY -5.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
52
vs a year ago
-5.5%
Franchise share
21% (11/52)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (2%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩8,809.7M₩8,800.2M
Stores 2024 Q1 → 2025 Q4
5252
Sales per store 2024 Q1 → 2025 Q4
₩169.4M₩169.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–112%
  • 11–1419%
  • 14–178%
  • 17–2156%
  • 21–2414%
Age
  • 10s0%
  • 20s4%
  • 30s17%
  • 40s24%
  • 50s29%
  • 60+26%
Weekday / weekend
  • Weekday76%
  • Weekend24%
Day of week
  • Mon12%
  • Tue16%
  • Wed17%
  • Thu16%
  • Fri16%
  • Sat15%
  • Sun9%
Gender
  • Male67%
  • Female33%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩8,800.2M-4.0%52-5.5%₩169.2M+1.5%0121%Shrinking
2025Q3₩8,418.9M-0.0%53-1.9%₩158.8M+1.9%2421%Mixed
2025Q2₩8,432M-4.1%55+1.9%₩153.3M-5.8%0220%Mixed
2025Q1₩7,960.9M-9.6%57+9.6%₩139.7M-17.6%3219%Possible crowding
2024Q4₩9,169.4M-1.3%55+7.8%₩166.7M-8.5%1022%Possible crowding
2024Q3₩8,419.9M-3.6%54+8.0%₩155.9M-10.8%3322%Possible crowding
2024Q2₩8,790.7M-3.2%54+8.0%₩162.8M-10.4%4222%Possible crowding
2024Q1₩8,809.7M-2.4%52-1.9%₩169.4M-0.5%6423%Mixed
2023Q4₩9,290.2M-7.2%51-3.8%₩182.2M-3.6%3222%Shrinking
2023Q3₩8,735.8M-8.2%50-3.8%₩174.7M-4.5%2122%Shrinking
2023Q2₩9,081.4M-3.6%50-5.7%₩181.6M+2.2%0320%Shrinking
2023Q1₩9,024.7M+29.2%53-1.9%₩170.3M+31.7%0119%Growing
2022Q4₩10,010.7M+25.3%53-1.9%₩188.9M+27.6%3221%Growing
2022Q3₩9,514.9M+63.0%52-5.5%₩183M+72.4%1421%Mixed
2022Q2₩9,416.7M+24.4%53-7.0%₩177.7M+33.8%3525%Mixed
2022Q1₩6,983.2M+16.9%54-3.6%₩129.3M+21.3%4326%Mixed
2021Q4₩7,990.7M54₩148M4224%
2021Q3₩5,838.6M55₩106.2M0218%
2021Q2₩7,570.8M57₩132.8M2118%
2021Q1₩5,972.6M56₩106.7M2218%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.