SEOUL COMMERCIAL AREA

마포시장 Traditional market

Mapo-gu (마포구) 공덕동· Area 9,701 m² · Area code 3130197 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩778.8M▼ -29.3% YoY
Stores7±0.0% YoY
Sales per store₩111.3M▼ -29.3% YoY

Reading this area Against a year earlier, estimated sales -29.3%, stores 0.0% and sales per store -29.3% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +36.4%
Stores▼ -22.2%
Sales per store▲ +75.3%
Market size
Estimated sales (quarter)
₩778.8M
vs 2024Q4
-29.3%
Estimated transactions
15,236
Per-store economics
Estimated sales per store
₩111.3M
vs a year ago
-29.3%
Per transaction
₩51K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩571.1M – ₩1,241.3M
20212022202320242025
₩571.1M₩778.8M
Stores7 – 9
20212022202320242025
97
Sales per store₩63.5M – ₩177.3M
20212022202320242025
₩63.5M₩111.3M
Openings0 – 0
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -29.3%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
0.0%
Franchise share
0% (0/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩638.8M₩778.8M
Stores 2024 Q1 → 2025 Q4
77
Sales per store 2024 Q1 → 2025 Q4
₩91.3M₩111.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–112%
  • 11–142%
  • 14–176%
  • 17–2134%
  • 21–2452%
Age
  • 10s0%
  • 20s5%
  • 30s20%
  • 40s24%
  • 50s30%
  • 60+21%
Weekday / weekend
  • Weekday75%
  • Weekend25%
Day of week
  • Mon13%
  • Tue13%
  • Wed13%
  • Thu18%
  • Fri18%
  • Sat17%
  • Sun8%
Gender
  • Male79%
  • Female21%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩778.8M-29.3%70.0%₩111.3M-29.3%000%Mixed
2025Q3₩868.9M-14.2%70.0%₩124.1M-14.2%000%Mixed
2025Q2₩743.7M-7.1%70.0%₩106.2M-7.1%000%Mixed
2025Q1₩846.1M+32.5%70.0%₩120.9M+32.5%000%Growing
2024Q4₩1,100.9M+23.9%70.0%₩157.3M+23.9%000%Growing
2024Q3₩1,012.2M-10.6%70.0%₩144.6M-10.6%000%Mixed
2024Q2₩800.6M-35.5%70.0%₩114.4M-35.5%000%Mixed
2024Q1₩638.8M-42.0%70.0%₩91.3M-42.0%000%Mixed
2023Q4₩888.7M-20.3%70.0%₩127M-20.3%000%Mixed
2023Q3₩1,132.3M+9.5%7-12.5%₩161.8M+25.2%000%Mixed
2023Q2₩1,241.3M+4.8%7-12.5%₩177.3M+19.7%000%Mixed
2023Q1₩1,101.1M+72.6%7-22.2%₩157.3M+122.0%000%Mixed
2022Q4₩1,114.7M+48.3%7-22.2%₩159.2M+90.6%010%Mixed
2022Q3₩1,033.9M+68.9%8-11.1%₩129.2M+90.0%000%Mixed
2022Q2₩1,184.8M+38.8%8-11.1%₩148.1M+56.2%010%Mixed
2022Q1₩637.8M+11.7%90.0%₩70.9M+11.7%000%Growing
2021Q4₩751.9M9₩83.5M000%
2021Q3₩612.3M9₩68M000%
2021Q2₩853.4M9₩94.8M000%
2021Q1₩571.1M9₩63.5M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.