SEOUL COMMERCIAL AREA

영등포역지하도상점가 전통시장

영등포구영등포본동· Area 154,926 m² · Area code 3130248 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩113M▼ -20.6% YoY
Stores8±0.0% YoY
Sales per store₩14.1M▼ -20.6% YoY

Reading this area Against a year earlier, estimated sales -20.6%, stores 0.0% and sales per store -20.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +48.4%
Stores▲ +166.7%
Sales per store▼ -44.3%
Market size
Estimated sales (quarter)
₩113M
vs 2024Q4
-20.6%
Estimated transactions
4,765
Per-store economics
Estimated sales per store
₩14.1M
vs a year ago
-20.6%
Per transaction
₩24K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩76.1M – ₩149.8M
20212022202320242025
₩76.1M₩113M
Stores3 – 8
20212022202320242025
38
Sales per store₩14.1M – ₩37.4M
20212022202320242025
₩25.4M₩14.1M
Openings0 – 4
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share25% – 100%
20212022202320242025
100%25%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -20.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
0.0%
Franchise share
25% (2/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩120.2M₩113M
Stores 2024 Q1 → 2025 Q4
48
Sales per store 2024 Q1 → 2025 Q4
₩30.1M₩14.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–110%
  • 11–141%
  • 14–177%
  • 17–2155%
  • 21–2435%
Age
  • 10s0%
  • 20s7%
  • 30s16%
  • 40s27%
  • 50s25%
  • 60+25%
Weekday / weekend
  • Weekday69%
  • Weekend31%
Day of week
  • Mon13%
  • Tue11%
  • Wed15%
  • Thu16%
  • Fri13%
  • Sat20%
  • Sun11%
Gender
  • Male68%
  • Female32%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩113M-20.6%80.0%₩14.1M-20.6%0025%Mixed
2025Q3₩137.9M+8.7%8+100.0%₩17.2M-45.6%0025%Competition inflow
2025Q2₩137M-8.6%8+100.0%₩17.1M-54.3%0025%Possible crowding
2025Q1₩112.7M-6.3%8+100.0%₩14.1M-53.1%0025%Possible crowding
2024Q4₩142.2M+5.7%8+100.0%₩17.8M-47.1%4025%Competition inflow
2024Q3₩126.9M-11.4%40.0%₩31.7M-11.4%0050%Mixed
2024Q2₩149.8M+7.9%40.0%₩37.4M+7.9%0050%Growing
2024Q1₩120.2M-7.5%40.0%₩30.1M-7.5%0050%Mixed
2023Q4₩134.5M-8.2%40.0%₩33.6M-8.2%0050%Mixed
2023Q3₩143.2M+11.2%40.0%₩35.8M+11.2%0050%Growing
2023Q2₩138.8M+1.5%40.0%₩34.7M+1.5%0050%Mixed
2023Q1₩130M+10.1%40.0%₩32.5M+10.1%0050%Growing
2022Q4₩146.5M+37.9%40.0%₩36.6M+37.9%0050%Growing
2022Q3₩128.7M+3.4%40.0%₩32.2M+3.4%0050%Growing
2022Q2₩136.8M+62.2%4+33.3%₩34.2M+21.7%0050%Growing
2022Q1₩118.1M+55.1%4+33.3%₩29.5M+16.3%0050%Growing
2021Q4₩106.2M4₩26.6M0050%
2021Q3₩124.5M4₩31.1M1150%
2021Q2₩84.3M3₩28.1M00100%
2021Q1₩76.1M3₩25.4M00100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.