SEOUL COMMERCIAL AREA

양재시장 Traditional market

Seocho-gu (서초구) 양재1동· Area 8,409 m² · Area code 3130301 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,226.3M▼ -9.3% YoY
Stores14▼ -6.7% YoY
Sales per store₩87.6M▼ -2.8% YoY

Reading this area Estimated sales fell 9.3% from a year earlier and stores fell 6.7%. Sales per store are about the same at -2.8%. (vs a year earlier: Sales↓ · Stores↓ · Per store→)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +36.1%
Stores▼ -12.5%
Sales per store▲ +55.5%
Market size
Estimated sales (quarter)
₩1,226.3M
vs 2024Q4
-9.3%
Estimated transactions
24,907
Per-store economics
Estimated sales per store
₩87.6M
vs a year ago
-2.8%
Per transaction
₩49K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩794.6M – ₩1,426.7M
20212022202320242025
₩901.1M₩1,226.3M
Stores14 – 16
20212022202320242025
1614
Sales per store₩49.7M – ₩95.1M
20212022202320242025
₩56.3M₩87.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
01
Franchise share7% – 13%
20212022202320242025
13%7%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -9.3%, stores YoY -6.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
14
vs a year ago
-6.7%
Franchise share
7% (1/14)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (7%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩1,322.5M₩1,226.3M
Stores 2024 Q1 → 2025 Q4
1514
Sales per store 2024 Q1 → 2025 Q4
₩88.2M₩87.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1424%
  • 14–175%
  • 17–2156%
  • 21–2414%
Age
  • 10s0%
  • 20s9%
  • 30s20%
  • 40s19%
  • 50s21%
  • 60+31%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon16%
  • Tue18%
  • Wed17%
  • Thu16%
  • Fri19%
  • Sat9%
  • Sun4%
Gender
  • Male69%
  • Female31%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩1,226.3M-9.3%14-6.7%₩87.6M-2.8%017%Sales↓ · Stores↓ · Per store→
2025Q3₩1,207.7M+5.2%150.0%₩80.5M+5.2%007%Sales↑ · Stores→ · Per store↑
2025Q2₩1,264.2M+4.3%150.0%₩84.3M+4.3%007%Sales↑ · Stores→ · Per store↑
2025Q1₩1,237.5M-6.4%150.0%₩82.5M-6.4%007%Sales↓ · Stores→ · Per store↓
2024Q4₩1,351.5M+0.2%150.0%₩90.1M+0.2%007%Sales→ · Stores→ · Per store→
2024Q3₩1,147.8M-4.2%150.0%₩76.5M-4.2%127%Sales↓ · Stores→ · Per store↓
2024Q2₩1,211.8M-15.1%150.0%₩80.8M-15.1%0013%Sales↓ · Stores→ · Per store↓
2024Q1₩1,322.5M-2.7%150.0%₩88.2M-2.7%0013%Sales→ · Stores→ · Per store→
2023Q4₩1,348.9M-2.1%150.0%₩89.9M-2.1%0013%Sales→ · Stores→ · Per store→
2023Q3₩1,198.3M-7.9%150.0%₩79.9M-7.9%0013%Sales↓ · Stores→ · Per store↓
2023Q2₩1,426.7M+5.7%15-6.3%₩95.1M+12.7%0013%Sales↑ · Stores↓ · Per store↑
2023Q1₩1,359.5M+31.0%15-6.3%₩90.6M+39.7%0013%Sales↑ · Stores↓ · Per store↑
2022Q4₩1,377.9M+15.6%15-6.3%₩91.9M+23.4%0013%Sales↑ · Stores↓ · Per store↑
2022Q3₩1,301.7M+63.8%15-6.3%₩86.8M+74.7%0113%Sales↑ · Stores↓ · Per store↑
2022Q2₩1,350.1M+35.5%160.0%₩84.4M+35.5%1113%Sales↑ · Stores→ · Per store↑
2022Q1₩1,038.2M+15.2%160.0%₩64.9M+15.2%0013%Sales↑ · Stores→ · Per store↑
2021Q4₩1,191.4M16₩74.5M0013%
2021Q3₩794.6M16₩49.7M0013%
2021Q2₩996.7M16₩62.3M0013%
2021Q1₩901.1M16₩56.3M0013%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.