SEOUL COMMERCIAL AREA

평창동동측 Neighbourhood area

Jongno-gu (종로구) 평창동· Area 522,818 m² · Area code 3110016 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

편의점 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores1±0.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q2
Estimated sales▼ -46.3%
Stores±0.0%
Sales per store▼ -46.3%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩37.9M – ₩111M
20212022202320242025
₩70.6M
Stores1 – 1
20212022202320242025
11
Sales per store₩37.9M – ₩111M
20212022202320242025
₩70.6M
Openings0 – 0
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share100% – 200%
20212022202320242025
200%100%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
100% (1/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩59M
Stores 2024 Q1 → 2025 Q4
11
Sales per store 2024 Q1 → 2025 Q4
₩59M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1117%
  • 11–1419%
  • 14–1717%
  • 17–2130%
  • 21–2417%
Age
  • 10s0%
  • 20s10%
  • 30s14%
  • 40s15%
  • 50s34%
  • 60+27%
Weekday / weekend
  • Weekday76%
  • Weekend24%
Day of week
  • Mon16%
  • Tue11%
  • Wed21%
  • Thu14%
  • Fri15%
  • Sat13%
  • Sun11%
Gender
  • Male71%
  • Female29%

Each split's share of estimated sales in 2025 Q2.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q410.0%00100%
2025Q310.0%01100%
2025Q2₩37.9M-35.2%10.0%₩37.9M-35.2%00200%Sales↓ · Stores→ · Per store↓
2025Q1₩55.4M-6.1%10.0%₩55.4M-6.1%00200%Sales↓ · Stores→ · Per store↓
2024Q4₩65.4M-8.8%10.0%₩65.4M-8.8%00200%Sales↓ · Stores→ · Per store↓
2024Q3₩78.4M-15.3%10.0%₩78.4M-15.3%00200%Sales↓ · Stores→ · Per store↓
2024Q2₩58.5M-36.9%10.0%₩58.5M-36.9%00200%Sales↓ · Stores→ · Per store↓
2024Q1₩59M-24.3%10.0%₩59M-24.3%00200%Sales↓ · Stores→ · Per store↓
2023Q4₩71.7M-21.4%10.0%₩71.7M-21.4%00200%Sales↓ · Stores→ · Per store↓
2023Q3₩92.6M-9.7%10.0%₩92.6M-9.7%00200%Sales↓ · Stores→ · Per store↓
2023Q2₩92.7M-16.4%10.0%₩92.7M-16.4%00200%Sales↓ · Stores→ · Per store↓
2023Q1₩77.9M-7.7%10.0%₩77.9M-7.7%00200%Sales↓ · Stores→ · Per store↓
2022Q4₩91.2M+2.0%10.0%₩91.2M+2.0%00200%Sales→ · Stores→ · Per store→
2022Q3₩102.5M+0.9%10.0%₩102.5M+0.9%00200%Sales→ · Stores→ · Per store→
2022Q2₩111M+23.5%10.0%₩111M+23.5%00200%Sales↑ · Stores→ · Per store↑
2022Q1₩84.4M+19.6%10.0%₩84.4M+19.6%00200%Sales↑ · Stores→ · Per store↑
2021Q4₩89.4M1₩89.4M00200%
2021Q3₩101.6M1₩101.6M00200%
2021Q2₩89.9M1₩89.9M00200%
2021Q1₩70.6M1₩70.6M00200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.