SEOUL COMMERCIAL AREA

창덕궁 골목상권

종로구종로1·2·3·4가동· Area 40,999 m² · Area code 3110019 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩258.8M▼ -14.9% YoY
Stores12▲ +71.4% YoY
Sales per store₩21.6M▼ -50.4% YoY

Reading this area Stores rose 71.4% from a year earlier while estimated sales stayed about the same (-14.9%), so sales per store fell 50.4%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +262.5%
Stores▲ +200.0%
Sales per store▲ +20.8%
Market size
Estimated sales (quarter)
₩258.8M
vs 2024Q4
-14.9%
Estimated transactions
3,747
Per-store economics
Estimated sales per store
₩21.6M
vs a year ago
-50.4%
Per transaction
₩69K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩6M – ₩309.8M
20212022202320242025
₩71.4M₩258.8M
Stores3 – 12
20212022202320242025
412
Sales per store₩1.2M – ₩44.3M
20212022202320242025
₩17.9M₩21.6M
Openings0 – 2
20212022202320242025
01
Closings0 – 1
20212022202320242025
01
Franchise share0% – 33%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -14.9%, stores YoY +71.4%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
+71.4%
Franchise share
0% (0/12)
Movement
Openings (rate)
1 (8%)
Closings (rate)
1 (8%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩108.8M₩258.8M
Stores 2024 Q1 → 2025 Q4
612
Sales per store 2024 Q1 → 2025 Q4
₩18.1M₩21.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1410%
  • 14–1712%
  • 17–2154%
  • 21–2424%
Age
  • 10s2%
  • 20s38%
  • 30s32%
  • 40s13%
  • 50s12%
  • 60+3%
Weekday / weekend
  • Weekday62%
  • Weekend38%
Day of week
  • Mon6%
  • Tue9%
  • Wed14%
  • Thu15%
  • Fri19%
  • Sat24%
  • Sun14%
Gender
  • Male42%
  • Female58%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩258.8M-14.9%12+71.4%₩21.6M-50.4%110%Possible crowding
2025Q3₩234.7M-24.2%12+71.4%₩19.6M-55.8%200%Possible crowding
2025Q2₩308.3M+6.9%10+42.9%₩30.8M-25.2%200%Competition inflow
2025Q1₩191.3M+75.8%8+33.3%₩23.9M+31.8%100%Growing
2024Q4₩304.2M+252.7%7+40.0%₩43.5M+151.9%000%Growing
2024Q3₩309.8M+354.1%7+40.0%₩44.3M+224.4%110%Growing
2024Q2₩288.4M+2954.3%7+40.0%₩41.2M+2081.6%100%Growing
2024Q1₩108.8M+1713.8%6+20.0%₩18.1M+1411.5%100%Growing
2023Q4₩86.3M+25.8%5+25.0%₩17.3M+0.7%000%Mixed
2023Q3₩68.2M-18.9%5+25.0%₩13.6M-35.1%000%Possible crowding
2023Q2₩9.4M-87.9%5+66.7%₩1.9M-92.8%000%Possible crowding
2023Q1₩6M-89.1%5+25.0%₩1.2M-91.3%100%Possible crowding
2022Q4₩68.6M-40.3%40.0%₩17.1M-40.3%010%Mixed
2022Q3₩84.1M-31.7%4+33.3%₩21M-48.7%1025%Possible crowding
2022Q2₩78.3M-52.4%3-25.0%₩26.1M-36.6%1133%Shrinking
2022Q1₩54.9M-23.1%40.0%₩13.7M-23.1%000%Mixed
2021Q4₩114.8M4₩28.7M100%
2021Q3₩123M3₩41M010%
2021Q2₩164.6M4₩41.1M000%
2021Q1₩71.4M4₩17.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.