SEOUL COMMERCIAL AREA

동묘앞역 3번 Neighbourhood area

Jongno-gu (종로구) 숭인2동· Area 18,431 m² · Area code 3110036 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의류 2025 Q4 · Seoul data

Estimated sales (quarter)₩5.3MYoY
Stores8▲ +14.3% YoY
Sales per store₩663KYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2022 Q1 → 2025 Q4
Estimated sales▼ -94.5%
Stores±0.0%
Sales per store▼ -94.5%
Market size
Estimated sales (quarter)
₩5.3M
vs 2024Q4
Estimated transactions
77
Per-store economics
Estimated sales per store
₩663K
vs a year ago
Per transaction
₩69K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩638K – ₩96.6M
20212022202320242025
₩5.3M
Stores5 – 9
20212022202320242025
58
Sales per store₩91K – ₩12.1M
20212022202320242025
₩663K
Openings0 – 4
20212022202320242025
01
Closings0 – 1
20212022202320242025
11
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY +14.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
+14.3%
Franchise share
0% (0/8)
Movement
Openings (rate)
1 (13%)
Closings (rate)
1 (13%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩5.3M
Stores 2024 Q1 → 2025 Q4
68
Sales per store 2024 Q1 → 2025 Q4
₩663K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1464%
  • 14–170%
  • 17–2136%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s0%
  • 50s36%
  • 60+64%
Weekday / weekend
  • Weekday36%
  • Weekend64%
Day of week
  • Mon0%
  • Tue0%
  • Wed36%
  • Thu0%
  • Fri0%
  • Sat64%
  • Sun0%
Gender
  • Male64%
  • Female36%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩5.3M8+14.3%₩663K110%
2025Q3₩96.6M8+33.3%₩12.1M000%
2025Q28+33.3%100%
2025Q17+16.7%000%
2024Q470.0%100%
2024Q36-14.3%000%
2024Q26-14.3%000%
2024Q16-14.3%010%
2023Q4₩6.2M70.0%₩893K000%
2023Q370.0%000%
2023Q270.0%000%
2023Q17-12.5%000%
2022Q47-22.2%000%
2022Q3₩638K7+40.0%₩91K000%
2022Q2₩2.2M7+40.0%₩319K010%
2022Q1₩96.3M8+60.0%₩12M010%
2021Q49400%
2021Q35000%
2021Q25000%
2021Q15010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.