SEOUL COMMERCIAL AREA

장충단 고개 골목상권

중구다산동· Area 70,693 m² · Area code 3110049 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의류 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores23▲ +15.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q3
Estimated sales▼ -90.0%
Stores▲ +22.2%
Sales per store▼ -91.8%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩6.4M – ₩2,460.9M
20212022202320242025
₩64.1M
Stores17 – 23
20212022202320242025
1823
Sales per store₩291K – ₩117.2M
20212022202320242025
₩3.6M
Openings0 – 2
20212022202320242025
01
Closings0 – 1
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY +15.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
23
vs a year ago
+15.0%
Franchise share
0% (0/23)
Movement
Openings (rate)
1 (4%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩128.2M
Stores 2024 Q1 → 2025 Q4
2123
Sales per store 2024 Q1 → 2025 Q4
₩6.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–170%
  • 17–21100%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s100%
  • 40s0%
  • 50s0%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue0%
  • Wed100%
  • Thu0%
  • Fri0%
  • Sat0%
  • Sun0%
Gender
  • Male100%
  • Female0%

Each split's share of estimated sales in 2025 Q3.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q423+15.0%100%
2025Q3₩6.4M-92.6%22+4.8%₩291K-92.9%000%Possible crowding
2025Q2₩2,328.8M+1358.9%22+4.8%₩105.9M+1292.6%210%Growing
2025Q1₩2,460.9M+1819.4%210.0%₩117.2M+1819.4%100%Growing
2024Q4₩178.2M-71.8%20-4.8%₩8.9M-70.4%010%Shrinking
2024Q3₩86.2M-53.3%210.0%₩4.1M-53.3%000%Mixed
2024Q2₩159.6M-68.0%21+5.0%₩7.6M-69.6%000%Possible crowding
2024Q1₩128.2M-81.4%21+10.5%₩6.1M-83.2%000%Possible crowding
2023Q4₩632.9M-68.3%21+16.7%₩30.1M-72.8%000%Possible crowding
2023Q3₩184.6M+80.0%21+16.7%₩8.8M+54.3%210%Growing
2023Q2₩499.4M20+11.1%₩25M100%
2023Q1₩689.8M19+11.8%₩36.3M100%
2022Q4₩1,995.6M+284.3%18+5.9%₩110.9M+263.0%000%Growing
2022Q3₩102.6M+166.7%180.0%₩5.7M+166.7%000%Growing
2022Q2180.0%100%
2022Q117-5.6%110%
2021Q4₩519.3M17₩30.5M010%
2021Q3₩38.5M18₩2.1M000%
2021Q2₩64.1M18₩3.6M110%
2021Q1₩64.1M18₩3.6M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.