SEOUL COMMERCIAL AREA

서울역 15번 골목상권

용산구청파동· Area 133,737 m² · Area code 3110066 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

철물점 2025 Q4 · Seoul data

Estimated sales (quarter)₩82.3M▼ -25.7% YoY
Stores3±0.0% YoY
Sales per store₩27.4M▼ -25.7% YoY

Reading this area Against a year earlier, estimated sales -25.7%, stores 0.0% and sales per store -25.7% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -29.5%
Stores±0.0%
Sales per store▼ -29.5%
Market size
Estimated sales (quarter)
₩82.3M
vs 2024Q4
-25.7%
Estimated transactions
3,895
Per-store economics
Estimated sales per store
₩27.4M
vs a year ago
-25.7%
Per transaction
₩21K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩39.9M – ₩217.9M
20212022202320242025
₩116.8M₩82.3M
Stores3 – 3
20212022202320242025
33
Sales per store₩13.3M – ₩72.6M
20212022202320242025
₩38.9M₩27.4M
Openings0 – 0
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -25.7%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩116.3M₩82.3M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩38.8M₩27.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1128%
  • 11–1438%
  • 14–1727%
  • 17–216%
  • 21–240%
Age
  • 10s0%
  • 20s11%
  • 30s8%
  • 40s33%
  • 50s28%
  • 60+20%
Weekday / weekend
  • Weekday95%
  • Weekend5%
Day of week
  • Mon8%
  • Tue27%
  • Wed24%
  • Thu23%
  • Fri13%
  • Sat5%
  • Sun0%
Gender
  • Male84%
  • Female16%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩82.3M-25.7%30.0%₩27.4M-25.7%000%Mixed
2025Q3₩140.5M+101.6%30.0%₩46.8M+101.6%000%Growing
2025Q2₩91.4M-5.4%30.0%₩30.5M-5.4%000%Mixed
2025Q1₩86.6M-25.6%30.0%₩28.9M-25.6%000%Mixed
2024Q4₩110.8M-47.5%30.0%₩36.9M-47.5%000%Mixed
2024Q3₩69.7M-46.1%30.0%₩23.2M-46.1%000%Mixed
2024Q2₩96.6M-17.8%30.0%₩32.2M-17.8%000%Mixed
2024Q1₩116.3M-5.0%30.0%₩38.8M-5.0%000%Mixed
2023Q4₩211.2M+44.7%30.0%₩70.4M+44.7%000%Growing
2023Q3₩129.4M-28.8%30.0%₩43.1M-28.8%000%Mixed
2023Q2₩117.4M+194.4%30.0%₩39.1M+194.4%000%Growing
2023Q1₩122.5M-12.0%30.0%₩40.8M-12.0%000%Mixed
2022Q4₩146M-33.0%30.0%₩48.7M-33.0%000%Mixed
2022Q3₩181.7M-5.5%30.0%₩60.6M-5.5%000%Mixed
2022Q2₩39.9M-66.4%30.0%₩13.3M-66.4%000%Mixed
2022Q1₩139.1M+19.2%30.0%₩46.4M+19.2%000%Growing
2021Q4₩217.9M3₩72.6M000%
2021Q3₩192.3M3₩64.1M000%
2021Q2₩118.6M3₩39.5M000%
2021Q1₩116.8M3₩38.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.