SEOUL COMMERCIAL AREA

해방촌 남동측 골목상권

용산구용산2가동· Area 105,010 m² · Area code 3110081 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

양식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,855.3M▲ +11.8% YoY
Stores46▲ +27.8% YoY
Sales per store₩40.3M▼ -12.5% YoY

Reading this area Estimated sales rose 11.8% from a year earlier, but stores rose 27.8%. The market grew, yet stores grew faster, so sales per store fell 12.5%. (descriptive pattern: Competition inflow)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +68.2%
Stores▲ +70.4%
Sales per store▼ -1.3%
Market size
Estimated sales (quarter)
₩1,855.3M
vs 2024Q4
+11.8%
Estimated transactions
38,305
Per-store economics
Estimated sales per store
₩40.3M
vs a year ago
-12.5%
Per transaction
₩48K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,100.7M – ₩2,040.9M
20212022202320242025
₩1,103.2M₩1,855.3M
Stores27 – 47
20212022202320242025
2746
Sales per store₩33.4M – ₩61.8M
20212022202320242025
₩40.9M₩40.3M
Openings0 – 9
20212022202320242025
10
Closings0 – 5
20212022202320242025
01
Franchise share0% – 3%
20212022202320242025
0%2%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +11.8%, stores YoY +27.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
46
vs a year ago
+27.8%
Franchise share
2% (1/46)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (2%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩1,313.7M₩1,855.3M
Stores 2024 Q1 → 2025 Q4
3446
Sales per store 2024 Q1 → 2025 Q4
₩38.6M₩40.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–069%
  • 06–110%
  • 11–146%
  • 14–178%
  • 17–2142%
  • 21–2435%
Age
  • 10s1%
  • 20s36%
  • 30s42%
  • 40s13%
  • 50s6%
  • 60+3%
Weekday / weekend
  • Weekday56%
  • Weekend44%
Day of week
  • Mon6%
  • Tue7%
  • Wed13%
  • Thu13%
  • Fri17%
  • Sat26%
  • Sun17%
Gender
  • Male44%
  • Female56%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,855.3M+11.8%46+27.8%₩40.3M-12.5%012%Competition inflow
2025Q3₩1,767.8M+9.6%47+42.4%₩37.6M-23.1%302%Competition inflow
2025Q2₩1,733.8M+7.2%44+33.3%₩39.4M-19.6%912%Competition inflow
2025Q1₩1,244.2M-5.3%36+5.9%₩34.6M-10.6%223%Possible crowding
2024Q4₩1,659.5M+16.8%360.0%₩46.1M+16.8%203%Growing
2024Q3₩1,613.6M+11.1%33-2.9%₩48.9M+14.5%003%Growing
2024Q2₩1,616.7M+11.9%33-10.8%₩49M+25.5%233%Mixed
2024Q1₩1,313.7M+6.3%34-8.1%₩38.6M+15.7%023%Mixed
2023Q4₩1,421.2M+1.3%36-2.7%₩39.5M+4.1%203%Mixed
2023Q3₩1,452M-7.0%34-2.9%₩42.7M-4.3%353%Mixed
2023Q2₩1,444.6M-29.2%37+12.1%₩39M-36.9%000%Possible crowding
2023Q1₩1,236.1M+0.2%37+19.4%₩33.4M-16.0%110%Possible crowding
2022Q4₩1,402.5M-4.4%37+15.6%₩37.9M-17.3%200%Possible crowding
2022Q3₩1,561.9M+41.9%35+20.7%₩44.6M+17.6%200%Growing
2022Q2₩2,040.9M+47.0%33+13.8%₩61.8M+29.2%200%Growing
2022Q1₩1,233M+11.8%31+14.8%₩39.8M-2.7%010%Mixed
2021Q4₩1,466.5M32₩45.8M410%
2021Q3₩1,100.7M29₩38M110%
2021Q2₩1,388.1M29₩47.9M420%
2021Q1₩1,103.2M27₩40.9M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.