SEOUL COMMERCIAL AREA

행당역 2번 Neighbourhood area

Seongdong-gu (성동구) 행당1동· Area 68,591 m² · Area code 3110112 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩61.1M▼ -16.5% YoY
Stores1▼ -66.7% YoY
Sales per store₩61.1M▲ +150.5% YoY

Reading this area Estimated sales fell 16.5% from a year earlier and stores fell 66.7%. Sales per store are up 150.5%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +2.0%
Stores▼ -66.7%
Sales per store▲ +206.1%
Market size
Estimated sales (quarter)
₩61.1M
vs 2024Q4
-16.5%
Estimated transactions
5,557
Per-store economics
Estimated sales per store
₩61.1M
vs a year ago
+150.5%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩50.4M – ₩181.6M
20212022202320242025
₩59.9M₩61.1M
Stores1 – 5
20212022202320242025
31
Sales per store₩16.8M – ₩61.1M
20212022202320242025
₩20M₩61.1M
Openings0 – 1
20212022202320242025
10
Closings0 – 2
20212022202320242025
00
Franchise share40% – 200%
20212022202320242025
67%200%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -16.5%, stores YoY -66.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
-66.7%
Franchise share
200% (2/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩69.3M₩61.1M
Stores 2024 Q1 → 2025 Q4
31
Sales per store 2024 Q1 → 2025 Q4
₩23.1M₩61.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–119%
  • 11–1441%
  • 14–1726%
  • 17–2118%
  • 21–246%
Age
  • 10s3%
  • 20s18%
  • 30s22%
  • 40s25%
  • 50s19%
  • 60+13%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon21%
  • Tue18%
  • Wed10%
  • Thu9%
  • Fri16%
  • Sat14%
  • Sun12%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩61.1M-16.5%1-66.7%₩61.1M+150.5%00200%Shrinking
2025Q3₩52M-61.4%1-66.7%₩52M+15.9%01200%Shrinking
2025Q2₩65.7M-63.8%2-33.3%₩32.9M-45.7%01100%Shrinking
2025Q1₩50.4M-27.3%30.0%₩16.8M-27.3%0067%Mixed
2024Q4₩73.1M-26.7%30.0%₩24.4M-26.7%0067%Mixed
2024Q3₩134.6M+43.5%3-40.0%₩44.9M+139.1%0067%Mixed
2024Q2₩181.6M+56.0%3-25.0%₩60.5M+108.0%0067%Mixed
2024Q1₩69.3M-30.2%3-25.0%₩23.1M-7.0%0067%Shrinking
2023Q4₩99.7M-23.7%3-25.0%₩33.2M+1.7%0267%Shrinking
2023Q3₩93.8M-1.0%5+25.0%₩18.8M-20.8%1040%Possible crowding
2023Q2₩116.4M+16.6%40.0%₩29.1M+16.6%1150%Growing
2023Q1₩99.3M+29.7%4+33.3%₩24.8M-2.7%0050%Mixed
2022Q4₩130.8M+66.2%4+33.3%₩32.7M+24.7%0050%Growing
2022Q3₩94.7M+54.4%4+100.0%₩23.7M-22.8%0050%Competition inflow
2022Q2₩99.8M+29.3%4+100.0%₩25M-35.3%1050%Competition inflow
2022Q1₩76.5M+27.9%30.0%₩25.5M+27.9%0067%Growing
2021Q4₩78.7M3₩26.2M1067%
2021Q3₩61.4M2₩30.7M00100%
2021Q2₩77.2M2₩38.6M01100%
2021Q1₩59.9M3₩20M1067%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.