SEOUL COMMERCIAL AREA

왕십리역 9번 Neighbourhood area

Seongdong-gu (성동구) 행당1동· Area 63,575 m² · Area code 3110118 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,388M▼ -2.5% YoY
Stores5▲ +25.0% YoY
Sales per store₩277.6M▼ -22.0% YoY

Reading this area Stores rose 25.0% from a year earlier while estimated sales stayed about the same (-2.5%), so sales per store fell 22.0%. (vs a year earlier: Sales→ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +20.7%
Stores▲ +66.7%
Sales per store▼ -27.6%
Market size
Estimated sales (quarter)
₩1,388M
vs 2024Q4
-2.5%
Estimated transactions
83,766
Per-store economics
Estimated sales per store
₩277.6M
vs a year ago
-22.0%
Per transaction
₩17K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,149.6M – ₩1,465.5M
20212022202320242025
₩1,149.6M₩1,388M
Stores3 – 5
20212022202320242025
35
Sales per store₩267.5M – ₩488.5M
20212022202320242025
₩383.2M₩277.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.5%, stores YoY +25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
+25.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,464.7M₩1,388M
Stores 2024 Q1 → 2025 Q4
35
Sales per store 2024 Q1 → 2025 Q4
₩488.2M₩277.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1127%
  • 11–1430%
  • 14–1732%
  • 17–2111%
  • 21–240%
Age
  • 10s1%
  • 20s5%
  • 30s9%
  • 40s11%
  • 50s24%
  • 60+50%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon17%
  • Tue17%
  • Wed18%
  • Thu15%
  • Fri18%
  • Sat14%
  • Sun2%
Gender
  • Male56%
  • Female44%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩1,388M-2.5%5+25.0%₩277.6M-22.0%000%Sales→ · Stores↑ · Per store↓
2025Q3₩1,337.6M-8.7%5+66.7%₩267.5M-45.2%100%Sales↓ · Stores↑ · Per store↓
2025Q2₩1,422.1M+0.5%4+33.3%₩355.5M-24.7%000%Sales→ · Stores↑ · Per store↓
2025Q1₩1,400.9M-4.4%4+33.3%₩350.2M-28.3%000%Sales↓ · Stores↑ · Per store↓
2024Q4₩1,423.8M-2.8%4+33.3%₩356M-27.1%100%Sales→ · Stores↑ · Per store↓
2024Q3₩1,465M+7.3%30.0%₩488.3M+7.3%110%Sales↑ · Stores→ · Per store↑
2024Q2₩1,415.5M-1.8%30.0%₩471.8M-1.8%000%Sales→ · Stores→ · Per store→
2024Q1₩1,464.7M+6.6%30.0%₩488.2M+6.6%000%Sales↑ · Stores→ · Per store↑
2023Q4₩1,465.5M+12.0%30.0%₩488.5M+12.0%000%Sales↑ · Stores→ · Per store↑
2023Q3₩1,365.1M+10.1%30.0%₩455M+10.1%000%Sales↑ · Stores→ · Per store↑
2023Q2₩1,442.1M+17.4%30.0%₩480.7M+17.4%000%Sales↑ · Stores→ · Per store↑
2023Q1₩1,373.7M+5.0%30.0%₩457.9M+5.0%000%Sales↑ · Stores→ · Per store↑
2022Q4₩1,308.3M+8.5%30.0%₩436.1M+8.5%000%Sales↑ · Stores→ · Per store↑
2022Q3₩1,240.4M+0.5%30.0%₩413.5M+0.5%000%Sales→ · Stores→ · Per store→
2022Q2₩1,228.4M-1.4%30.0%₩409.5M-1.4%000%Sales→ · Stores→ · Per store→
2022Q1₩1,308.7M+13.8%30.0%₩436.2M+13.8%000%Sales↑ · Stores→ · Per store↑
2021Q4₩1,206.1M3₩402M000%
2021Q3₩1,234.1M3₩411.4M000%
2021Q2₩1,246M3₩415.3M000%
2021Q1₩1,149.6M3₩383.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.