SEOUL COMMERCIAL AREA

정릉역 1번 골목상권

성북구정릉1동· Area 140,910 m² · Area code 3110299 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩67.3M▼ -2.9% YoY
Stores8▲ +33.3% YoY
Sales per store₩8.4M▼ -27.2% YoY

Reading this area Stores rose 33.3% from a year earlier while estimated sales stayed about the same (-2.9%), so sales per store fell 27.2%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +56.1%
Stores▲ +60.0%
Sales per store▼ -2.4%
Market size
Estimated sales (quarter)
₩67.3M
vs 2024Q4
-2.9%
Estimated transactions
1,765
Per-store economics
Estimated sales per store
₩8.4M
vs a year ago
-27.2%
Per transaction
₩38K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩39.8M – ₩98.7M
20212022202320242025
₩43.1M₩67.3M
Stores4 – 8
20212022202320242025
58
Sales per store₩8.2M – ₩15.2M
20212022202320242025
₩8.6M₩8.4M
Openings0 – 3
20212022202320242025
01
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.9%, stores YoY +33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
+33.3%
Franchise share
0% (0/8)
Movement
Openings (rate)
1 (13%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩91.9M₩67.3M
Stores 2024 Q1 → 2025 Q4
78
Sales per store 2024 Q1 → 2025 Q4
₩13.1M₩8.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0612%
  • 06–110%
  • 11–148%
  • 14–171%
  • 17–2122%
  • 21–2456%
Age
  • 10s1%
  • 20s8%
  • 30s15%
  • 40s17%
  • 50s30%
  • 60+29%
Weekday / weekend
  • Weekday72%
  • Weekend28%
Day of week
  • Mon13%
  • Tue15%
  • Wed15%
  • Thu14%
  • Fri16%
  • Sat12%
  • Sun15%
Gender
  • Male66%
  • Female34%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩67.3M-2.9%8+33.3%₩8.4M-27.2%100%Possible crowding
2025Q3₩75M-5.6%7+16.7%₩10.7M-19.1%000%Possible crowding
2025Q2₩57.3M-38.2%70.0%₩8.2M-38.2%000%Mixed
2025Q1₩64.8M-29.5%70.0%₩9.3M-29.5%100%Mixed
2024Q4₩69.3M-29.4%6-14.3%₩11.6M-17.7%000%Shrinking
2024Q3₩79.4M-19.5%6-14.3%₩13.2M-6.1%010%Shrinking
2024Q2₩92.7M-2.0%70.0%₩13.2M-2.0%000%Mixed
2024Q1₩91.9M-3.3%70.0%₩13.1M-3.3%000%Mixed
2023Q4₩98.2M+2.2%70.0%₩14M+2.2%000%Mixed
2023Q3₩98.7M+35.6%70.0%₩14.1M+35.6%000%Growing
2023Q2₩94.6M+74.5%7+75.0%₩13.5M-0.3%000%Mixed
2023Q1₩95.1M+138.9%7+75.0%₩13.6M+36.5%000%Growing
2022Q4₩96.1M+57.7%7+75.0%₩13.7M-9.9%000%Competition inflow
2022Q3₩72.7M+58.9%7+75.0%₩10.4M-9.2%300%Competition inflow
2022Q2₩54.2M+21.3%40.0%₩13.5M+21.3%000%Growing
2022Q1₩39.8M-7.7%4-20.0%₩10M+15.4%000%Shrinking
2021Q4₩61M4₩15.2M000%
2021Q3₩45.8M4₩11.4M000%
2021Q2₩44.7M4₩11.2M010%
2021Q1₩43.1M5₩8.6M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.