SEOUL COMMERCIAL AREA

정릉역 1번 Neighbourhood area

Seongbuk-gu (성북구) 정릉1동· Area 140,910 m² · Area code 3110299 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

인테리어 2025 Q4 · Seoul data

Estimated sales (quarter)₩2.1M▼ -58.0% YoY
Stores7±0.0% YoY
Sales per store₩303K▼ -58.0% YoY

Reading this area Against a year earlier, estimated sales -58.0%, stores 0.0% and sales per store -58.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -83.2%
Stores▼ -12.5%
Sales per store▼ -80.8%
Market size
Estimated sales (quarter)
₩2.1M
vs 2024Q4
-58.0%
Estimated transactions
285
Per-store economics
Estimated sales per store
₩303K
vs a year ago
-58.0%
Per transaction
₩7K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩687K – ₩144M
20212022202320242025
₩12.6M₩2.1M
Stores7 – 8
20212022202320242025
87
Sales per store₩98K – ₩20.6M
20212022202320242025
₩1.6M₩303K
Openings0 – 0
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -58.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
0.0%
Franchise share
0% (0/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩2.1M
Stores 2024 Q1 → 2025 Q4
77
Sales per store 2024 Q1 → 2025 Q4
₩303K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1134%
  • 11–1449%
  • 14–1718%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s0%
  • 50s14%
  • 60+86%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue34%
  • Wed8%
  • Thu0%
  • Fri58%
  • Sat0%
  • Sun0%
Gender
  • Male92%
  • Female8%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2.1M-58.0%70.0%₩303K-58.0%000%Mixed
2025Q3₩687K-97.3%70.0%₩98K-97.3%000%Mixed
2025Q2₩12.9M-91.0%70.0%₩1.8M-91.0%000%Mixed
2025Q1₩1.1M70.0%₩155K000%
2024Q4₩5M+1.1%70.0%₩720K+1.1%000%Mixed
2024Q3₩25.9M-68.3%70.0%₩3.7M-68.3%000%Mixed
2024Q2₩144M+716.9%70.0%₩20.6M+716.9%000%Growing
2024Q170.0%000%
2023Q4₩5M+22.5%70.0%₩711K+22.5%000%Growing
2023Q3₩81.6M+1097.9%7-12.5%₩11.7M+1269.0%000%Mixed
2023Q2₩17.6M+68.3%7-12.5%₩2.5M+92.3%000%Mixed
2023Q1₩1.1M-95.2%7-12.5%₩155K-94.5%000%Shrinking
2022Q4₩4.1M+238.1%7-12.5%₩581K+286.4%010%Mixed
2022Q3₩6.8M-26.5%80.0%₩851K-26.5%000%Mixed
2022Q2₩10.5M+98.9%80.0%₩1.3M+98.9%000%Growing
2022Q1₩22.5M+78.6%80.0%₩2.8M+78.6%000%Growing
2021Q4₩1.2M8₩150K000%
2021Q3₩9.3M8₩1.2M000%
2021Q2₩5.3M8₩658K000%
2021Q1₩12.6M8₩1.6M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.