SEOUL COMMERCIAL AREA

도봉구보건소 Neighbourhood area

Dobong-gu (도봉구) 쌍문2동· Area 123,299 m² · Area code 3110400 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,319.5M▼ -12.0% YoY
Stores33▲ +13.8% YoY
Sales per store₩40M▼ -22.7% YoY

Reading this area Stores rose 13.8% from a year earlier while estimated sales stayed about the same (-12.0%), so sales per store fell 22.7%. (vs a year earlier: Sales↓ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales±0.0%
Stores±0.0%
Sales per store±0.0%
Market size
Estimated sales (quarter)
₩1,319.5M
vs 2024Q4
-12.0%
Estimated transactions
59,796
Per-store economics
Estimated sales per store
₩40M
vs a year ago
-22.7%
Per transaction
₩22K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,297.9M – ₩1,947.8M
20212022202320242025
₩1,319.8M₩1,319.5M
Stores27 – 39
20212022202320242025
3333
Sales per store₩38.9M – ₩64.9M
20212022202320242025
₩40M₩40M
Openings0 – 7
20212022202320242025
33
Closings0 – 9
20212022202320242025
20
Franchise share6% – 22%
20212022202320242025
6%9%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -12.0%, stores YoY +13.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
33
vs a year ago
+13.8%
Franchise share
9% (3/33)
Movement
Openings (rate)
3 (8%)
Closings (rate)
0 (0%)
Net store change
+3
Estimated sales 2024 Q1 → 2025 Q4
₩1,416.7M₩1,319.5M
Stores 2024 Q1 → 2025 Q4
3033
Sales per store 2024 Q1 → 2025 Q4
₩47.2M₩40M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–113%
  • 11–1444%
  • 14–179%
  • 17–2130%
  • 21–2411%
Age
  • 10s0%
  • 20s5%
  • 30s19%
  • 40s19%
  • 50s31%
  • 60+27%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon14%
  • Tue15%
  • Wed18%
  • Thu15%
  • Fri16%
  • Sat10%
  • Sun11%
Gender
  • Male65%
  • Female35%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩1,319.5M-12.0%33+13.8%₩40M-22.7%309%Sales↓ · Stores↑ · Per store↓
2025Q3₩1,363.2M-8.3%310.0%₩44M-8.3%3210%Sales↓ · Stores→ · Per store↓
2025Q2₩1,354.5M+1.7%30-3.2%₩45.1M+5.0%3310%Sales→ · Stores↓ · Per store↑
2025Q1₩1,297.9M-8.4%300.0%₩43.3M-8.4%4310%Sales↓ · Stores→ · Per store↓
2024Q4₩1,499.7M-23.0%29-3.3%₩51.7M-20.3%0210%Sales↓ · Stores↓ · Per store↓
2024Q3₩1,486.3M-1.1%31+6.9%₩47.9M-7.4%1210%Sales→ · Stores↑ · Per store↓
2024Q2₩1,332.4M-22.9%31+10.7%₩43M-30.4%4213%Sales↓ · Stores↑ · Per store↓
2024Q1₩1,416.7M+5.7%30+11.1%₩47.2M-4.9%2210%Sales↑ · Stores↑ · Per store↓
2023Q4₩1,947.8M+44.3%30+11.1%₩64.9M+29.9%3510%Sales↑ · Stores↑ · Per store↑
2023Q3₩1,502.3M+6.0%29-6.5%₩51.8M+13.3%2121%Sales↑ · Stores↓ · Per store↑
2023Q2₩1,729M+20.0%28-24.3%₩61.7M+58.6%1021%Sales↑ · Stores↓ · Per store↑
2023Q1₩1,340.5M-20.8%27-27.0%₩49.6M+8.6%1122%Sales↓ · Stores↓ · Per store↑
2022Q4₩1,349.5M-16.9%27-30.8%₩50M+20.0%5722%Sales↓ · Stores↓ · Per store↑
2022Q3₩1,417.1M-8.2%31-8.8%₩45.7M+0.7%3913%Sales↓ · Stores↓ · Per store→
2022Q2₩1,440.6M-7.7%37+12.1%₩38.9M-17.6%1111%Sales↓ · Stores↑ · Per store↓
2022Q1₩1,692.3M+28.2%37+12.1%₩45.7M+14.4%1311%Sales↑ · Stores↑ · Per store↑
2021Q4₩1,624.1M39₩41.6M7210%
2021Q3₩1,543M34₩45.4M2012%
2021Q2₩1,560.2M33₩47.3M329%
2021Q1₩1,319.8M33₩40M326%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.