SEOUL COMMERCIAL AREA

홍은종합사회복지관 골목상권

서대문구홍은1동· Area 35,519 m² · Area code 3110525 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의류 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores2▼ -33.3% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q4 → 2025 Q1
Estimated sales▲ +501.5%
Stores±0.0%
Sales per store▲ +501.5%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (17 quarters)

Full series 2021 Q4 → 2025 Q4 · 17 quarters

Estimated sales (quarter)₩2M – ₩13.8M
20212022202320242025
₩2M
Stores2 – 3
20212022202320242025
32
Sales per store₩668K – ₩4.6M
20212022202320242025
₩668K
Openings0 – 3
20212022202320242025
30
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
2
vs a year ago
-33.3%
Franchise share
0% (0/2)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩6.3M
Stores 2024 Q1 → 2025 Q4
32
Sales per store 2024 Q1 → 2025 Q4
₩2.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1456%
  • 14–1744%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s0%
  • 50s0%
  • 60+100%
Weekday / weekend
  • Weekday70%
  • Weekend30%
Day of week
  • Mon0%
  • Tue18%
  • Wed34%
  • Thu0%
  • Fri18%
  • Sat30%
  • Sun0%
Gender
  • Male11%
  • Female89%

Each split's share of estimated sales in 2025 Q1.

Detailed data every quarter, raw and derived
All quarters (17, from 2021 Q4)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q42-33.3%000%
2025Q32-33.3%000%
2025Q22-33.3%120%
2025Q1₩12.1M+91.7%30.0%₩4M+91.7%000%Growing
2024Q4₩5.7M-25.0%30.0%₩1.9M-25.0%000%Mixed
2024Q3₩13.2M+77.8%30.0%₩4.4M+77.8%000%Growing
2024Q2₩7.9M-14.0%30.0%₩2.6M-14.0%000%Mixed
2024Q1₩6.3M+22.4%30.0%₩2.1M+22.4%000%Growing
2023Q4₩7.7M-1.7%30.0%₩2.6M-1.7%000%Mixed
2023Q3₩7.4M-46.1%30.0%₩2.5M-46.1%000%Mixed
2023Q2₩9.1M-15.7%30.0%₩3M-15.7%000%Mixed
2023Q1₩5.1M+14.8%30.0%₩1.7M+14.8%000%Growing
2022Q4₩7.8M+288.3%30.0%₩2.6M+288.3%000%Growing
2022Q3₩13.8M3₩4.6M000%
2022Q2₩10.8M3₩3.6M000%
2022Q1₩4.5M3₩1.5M000%
2021Q4₩2M3₩668K300%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.