SEOUL COMMERCIAL AREA

영동초등학교 골목상권

영등포구당산2동· Area 81,298 m² · Area code 3110794 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩78.3M▼ -37.0% YoY
Stores6±0.0% YoY
Sales per store₩13.1M▼ -37.0% YoY

Reading this area Against a year earlier, estimated sales -37.0%, stores 0.0% and sales per store -37.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +12.6%
Stores▼ -33.3%
Sales per store▲ +68.8%
Market size
Estimated sales (quarter)
₩78.3M
vs 2024Q4
-37.0%
Estimated transactions
11,506
Per-store economics
Estimated sales per store
₩13.1M
vs a year ago
-37.0%
Per transaction
₩7K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩69.6M – ₩263.7M
20212022202320242025
₩69.6M₩78.3M
Stores4 – 9
20212022202320242025
96
Sales per store₩7.7M – ₩33M
20212022202320242025
₩7.7M₩13.1M
Openings0 – 3
20212022202320242025
10
Closings0 – 2
20212022202320242025
00
Franchise share11% – 75%
20212022202320242025
11%17%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -37.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
0.0%
Franchise share
17% (1/6)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩169.7M₩78.3M
Stores 2024 Q1 → 2025 Q4
86
Sales per store 2024 Q1 → 2025 Q4
₩21.2M₩13.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1110%
  • 11–1454%
  • 14–1728%
  • 17–218%
  • 21–240%
Age
  • 10s0%
  • 20s15%
  • 30s30%
  • 40s26%
  • 50s20%
  • 60+9%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon17%
  • Tue15%
  • Wed17%
  • Thu16%
  • Fri14%
  • Sat10%
  • Sun12%
Gender
  • Male42%
  • Female58%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩78.3M-37.0%60.0%₩13.1M-37.0%0017%Mixed
2025Q3₩88.2M-50.3%4-42.9%₩22M-13.1%1275%Shrinking
2025Q2₩93.9M-45.5%6-14.3%₩15.7M-36.4%0033%Shrinking
2025Q1₩93.1M-45.1%6-25.0%₩15.5M-26.8%0133%Shrinking
2024Q4₩124.3M-35.9%6-25.0%₩20.7M-14.5%1150%Shrinking
2024Q3₩177.5M-22.5%70.0%₩25.4M-22.5%0029%Mixed
2024Q2₩172.4M-23.4%70.0%₩24.6M-23.4%0229%Mixed
2024Q1₩169.7M-21.8%8+14.3%₩21.2M-31.5%1138%Possible crowding
2023Q4₩193.9M-17.3%80.0%₩24.2M-17.3%1038%Mixed
2023Q3₩228.9M-6.3%7-12.5%₩32.7M+7.1%0043%Shrinking
2023Q2₩225.2M-14.6%7-12.5%₩32.2M-2.4%0043%Shrinking
2023Q1₩216.9M+4.1%7-12.5%₩31M+18.9%0143%Mixed
2022Q4₩234.3M+7.3%8-11.1%₩29.3M+20.7%0038%Mixed
2022Q3₩244.4M+113.8%8-11.1%₩30.5M+140.5%0038%Mixed
2022Q2₩263.7M+136.8%80.0%₩33M+136.8%1038%Growing
2022Q1₩208.4M+199.5%8-11.1%₩26.1M+237.0%0125%Mixed
2021Q4₩218.4M9₩24.3M0022%
2021Q3₩114.3M9₩12.7M3122%
2021Q2₩111.4M8₩13.9M0113%
2021Q1₩69.6M9₩7.7M1011%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.