SEOUL COMMERCIAL AREA

공군호텔 Neighbourhood area

Yeongdeungpo-gu (영등포구) 신길1동· Area 182,950 m² · Area code 3110815 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,946.6M▼ -11.7% YoY
Stores24▲ +9.1% YoY
Sales per store₩81.1M▼ -19.0% YoY

Reading this area Stores rose 9.1% from a year earlier while estimated sales stayed about the same (-11.7%), so sales per store fell 19.0%. (vs a year earlier: Sales↓ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +29.1%
Stores▲ +9.1%
Sales per store▲ +18.3%
Market size
Estimated sales (quarter)
₩1,946.6M
vs 2024Q4
-11.7%
Estimated transactions
61,428
Per-store economics
Estimated sales per store
₩81.1M
vs a year ago
-19.0%
Per transaction
₩32K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,453M – ₩2,333.2M
20212022202320242025
₩1,508M₩1,946.6M
Stores22 – 24
20212022202320242025
2224
Sales per store₩63.2M – ₩100.2M
20212022202320242025
₩68.5M₩81.1M
Openings0 – 3
20212022202320242025
01
Closings0 – 3
20212022202320242025
10
Franchise share13% – 14%
20212022202320242025
14%13%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -11.7%, stores YoY +9.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
24
vs a year ago
+9.1%
Franchise share
13% (3/24)
Movement
Openings (rate)
1 (4%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩2,152.5M₩1,946.6M
Stores 2024 Q1 → 2025 Q4
2424
Sales per store 2024 Q1 → 2025 Q4
₩89.7M₩81.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–111%
  • 11–1436%
  • 14–1712%
  • 17–2137%
  • 21–2413%
Age
  • 10s0%
  • 20s10%
  • 30s18%
  • 40s21%
  • 50s26%
  • 60+26%
Weekday / weekend
  • Weekday82%
  • Weekend18%
Day of week
  • Mon15%
  • Tue15%
  • Wed18%
  • Thu17%
  • Fri16%
  • Sat12%
  • Sun6%
Gender
  • Male65%
  • Female35%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩1,946.6M-11.7%24+9.1%₩81.1M-19.0%1013%Sales↓ · Stores↑ · Per store↓
2025Q3₩1,935.2M-3.5%23+4.5%₩84.1M-7.7%1013%Sales↓ · Stores↑ · Per store↓
2025Q2₩1,947.3M-10.6%22-8.3%₩88.5M-2.5%0014%Sales↓ · Stores↓ · Per store→
2025Q1₩1,832.8M-14.9%22-8.3%₩83.3M-7.1%0014%Sales↓ · Stores↓ · Per store↓
2024Q4₩2,204M+4.9%22-8.3%₩100.2M+14.4%0014%Sales↑ · Stores↓ · Per store↑
2024Q3₩2,005.5M+2.3%22-8.3%₩91.2M+11.6%1314%Sales→ · Stores↓ · Per store↑
2024Q2₩2,177.7M+3.5%24+9.1%₩90.7M-5.2%1113%Sales↑ · Stores↑ · Per store↓
2024Q1₩2,152.5M+5.1%24+4.3%₩89.7M+0.7%0013%Sales↑ · Stores↑ · Per store→
2023Q4₩2,101.8M-9.9%240.0%₩87.6M-9.9%1113%Sales↓ · Stores→ · Per store↓
2023Q3₩1,960.7M-5.0%240.0%₩81.7M-5.0%2013%Sales↓ · Stores→ · Per store↓
2023Q2₩2,104.7M-1.0%22-8.3%₩95.7M+8.0%0114%Sales→ · Stores↓ · Per store↑
2023Q1₩2,047.9M+23.1%23-4.2%₩89M+28.4%0113%Sales↑ · Stores↓ · Per store↑
2022Q4₩2,333.2M+20.0%240.0%₩97.2M+20.0%1113%Sales↑ · Stores→ · Per store↑
2022Q3₩2,062.9M+42.0%24+4.3%₩86M+36.1%0013%Sales↑ · Stores↑ · Per store↑
2022Q2₩2,125.2M+32.6%24+9.1%₩88.6M+21.5%0013%Sales↑ · Stores↑ · Per store↑
2022Q1₩1,664.1M+10.4%24+9.1%₩69.3M+1.2%0013%Sales↑ · Stores↑ · Per store→
2021Q4₩1,944.9M24₩81M1013%
2021Q3₩1,453M23₩63.2M3213%
2021Q2₩1,603M22₩72.9M1114%
2021Q1₩1,508M22₩68.5M0114%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.