SEOUL COMMERCIAL AREA

보라매역 2번 Neighbourhood area

Dongjak-gu (동작구) 신대방2동· Area 128,484 m² · Area code 3110821 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

편의점 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores1▼ -50.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q1
Estimated sales▼ -56.2%
Stores▲ +100.0%
Sales per store▼ -78.1%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩55.3M – ₩320.6M
20212022202320242025
₩126M
Stores1 – 3
20212022202320242025
11
Sales per store₩27.6M – ₩126M
20212022202320242025
₩126M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share100% – 200%
20212022202320242025
200%200%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -50.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
-50.0%
Franchise share
200% (2/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩137.1M
Stores 2024 Q1 → 2025 Q4
21
Sales per store 2024 Q1 → 2025 Q4
₩68.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0614%
  • 06–119%
  • 11–1413%
  • 14–1710%
  • 17–2136%
  • 21–2419%
Age
  • 10s0%
  • 20s19%
  • 30s26%
  • 40s29%
  • 50s14%
  • 60+11%
Weekday / weekend
  • Weekday72%
  • Weekend28%
Day of week
  • Mon10%
  • Tue13%
  • Wed15%
  • Thu17%
  • Fri17%
  • Sat13%
  • Sun15%
Gender
  • Male72%
  • Female28%

Each split's share of estimated sales in 2025 Q1.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q41-50.0%00200%
2025Q31-50.0%02200%
2025Q220.0%00150%
2025Q1₩55.3M-59.7%20.0%₩27.6M-59.7%00150%Mixed
2024Q4₩81.7M-41.8%20.0%₩40.8M-41.8%01150%Mixed
2024Q3₩140.4M-11.2%20.0%₩70.2M-11.2%00200%Mixed
2024Q2₩145.9M-15.8%20.0%₩72.9M-15.8%10200%Mixed
2024Q1₩137.1M-24.0%2-33.3%₩68.5M+14.0%00150%Shrinking
2023Q4₩140.4M-36.2%2-33.3%₩70.2M-4.2%00150%Shrinking
2023Q3₩158.1M-45.2%2-33.3%₩79M-17.7%00150%Shrinking
2023Q2₩173.3M-38.7%2-33.3%₩86.6M-8.1%02150%Shrinking
2023Q1₩180.3M-37.1%30.0%₩60.1M-37.1%00133%Mixed
2022Q4₩220M-30.3%30.0%₩73.3M-30.3%00133%Mixed
2022Q3₩288.2M-10.1%30.0%₩96.1M-10.1%10133%Mixed
2022Q2₩282.8M+52.7%3+50.0%₩94.3M+1.8%00100%Mixed
2022Q1₩286.7M+127.6%3+200.0%₩95.6M-24.1%00100%Competition inflow
2021Q4₩315.6M3₩105.2M00100%
2021Q3₩320.6M3₩106.9M10100%
2021Q2₩185.2M2₩92.6M20150%
2021Q1₩126M1₩126M00200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.