SEOUL COMMERCIAL AREA

남부터미널역 1번 골목상권

서초구서초1동· Area 186,714 m² · Area code 3110929 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

슈퍼마켓 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores1▼ -50.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q4 → 2024 Q4
Estimated sales▲ +23.6%
Stores▲ +100.0%
Sales per store▼ -38.2%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩474.7M – ₩818.2M
20212022202320242025
Stores1 – 2
20212022202320242025
11
Sales per store₩293.4M – ₩818.2M
20212022202320242025
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 200%
20212022202320242025
100%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -50.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
-50.0%
Franchise share
0% (0/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩599.2M
Stores 2024 Q1 → 2025 Q4
11
Sales per store 2024 Q1 → 2025 Q4
₩599.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–115%
  • 11–1416%
  • 14–1721%
  • 17–2146%
  • 21–2413%
Age
  • 10s0%
  • 20s7%
  • 30s20%
  • 40s32%
  • 50s20%
  • 60+22%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon15%
  • Tue16%
  • Wed8%
  • Thu16%
  • Fri18%
  • Sat15%
  • Sun12%
Gender
  • Male57%
  • Female43%

Each split's share of estimated sales in 2024 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q41-50.0%000%
2025Q310.0%000%
2025Q210.0%010%
2025Q110.0%02100%
2024Q4₩586.9M-7.0%2+100.0%₩293.4M-53.5%10100%Possible crowding
2024Q3₩637.6M-5.3%10.0%₩637.6M-5.3%00200%Mixed
2024Q2₩601.8M-16.0%10.0%₩601.8M-16.0%00200%Mixed
2024Q1₩599.2M-12.0%10.0%₩599.2M-12.0%00200%Mixed
2023Q4₩630.8M-7.5%10.0%₩630.8M-7.5%00200%Mixed
2023Q3₩673.1M-9.2%10.0%₩673.1M-9.2%00200%Mixed
2023Q2₩716.5M-11.7%10.0%₩716.5M-11.7%00200%Mixed
2023Q1₩681.2M-16.7%10.0%₩681.2M-16.7%00200%Mixed
2022Q4₩681.9M+43.6%10.0%₩681.9M+43.6%00200%Growing
2022Q3₩741.2M10.0%₩741.2M00200%
2022Q2₩811.2M10.0%₩811.2M00200%
2022Q1₩818.2M10.0%₩818.2M00200%
2021Q4₩474.7M1₩474.7M21200%
2021Q3100100%
2021Q2100100%
2021Q1100100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.