SEOUL COMMERCIAL AREA

남부터미널역 1번 골목상권

서초구서초1동· Area 186,714 m² · Area code 3110929 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의류 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores8▼ -11.1% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2021 Q3
Estimated sales▲ +47.5%
Stores▼ -11.1%
Sales per store▲ +65.9%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩43.1M – ₩576.6M
20212022202320242025
₩391M
Stores7 – 9
20212022202320242025
98
Sales per store₩5.4M – ₩72.1M
20212022202320242025
₩43.4M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -11.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
-11.1%
Franchise share
0% (0/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
Stores 2024 Q1 → 2025 Q4
98
Sales per store 2024 Q1 → 2025 Q4

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–146%
  • 14–1726%
  • 17–2168%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s0%
  • 50s0%
  • 60+100%
Weekday / weekend
  • Weekday76%
  • Weekend24%
Day of week
  • Mon16%
  • Tue2%
  • Wed14%
  • Thu40%
  • Fri4%
  • Sat16%
  • Sun8%
Gender
  • Male20%
  • Female80%

Each split's share of estimated sales in 2021 Q3.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q48-11.1%000%
2025Q38-11.1%000%
2025Q28-11.1%000%
2025Q18-11.1%010%
2024Q490.0%000%
2024Q390.0%000%
2024Q290.0%000%
2024Q190.0%000%
2023Q49+12.5%000%
2023Q39+12.5%000%
2023Q29+28.6%000%
2023Q19+28.6%100%
2022Q48+14.3%000%
2022Q380.0%100%
2022Q27-12.5%000%
2022Q17-22.2%000%
2021Q47010%
2021Q3₩576.6M8₩72.1M000%
2021Q2₩43.1M8₩5.4M010%
2021Q1₩391M9₩43.4M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2021-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.