SEOUL COMMERCIAL AREA

언주역 3번 골목상권

강남구논현2동· Area 63,031 m² · Area code 3110961 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩9.5M▼ -32.7% YoY
Stores5▼ -16.7% YoY
Sales per store₩1.9M▼ -19.2% YoY

Reading this area Estimated sales fell 32.7% from a year earlier and stores fell 16.7%. Sales per store are down 19.2%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -92.3%
Stores▲ +25.0%
Sales per store▼ -93.9%
Market size
Estimated sales (quarter)
₩9.5M
vs 2024Q4
-32.7%
Estimated transactions
299
Per-store economics
Estimated sales per store
₩1.9M
vs a year ago
-19.2%
Per transaction
₩32K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩5.4M – ₩167.1M
20212022202320242025
₩123.3M₩9.5M
Stores4 – 6
20212022202320242025
45
Sales per store₩894K – ₩30.8M
20212022202320242025
₩30.8M₩1.9M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -32.7%, stores YoY -16.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
-16.7%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩41.7M₩9.5M
Stores 2024 Q1 → 2025 Q4
65
Sales per store 2024 Q1 → 2025 Q4
₩7M₩1.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–1123%
  • 11–1438%
  • 14–175%
  • 17–2131%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s45%
  • 40s12%
  • 50s3%
  • 60+41%
Weekday / weekend
  • Weekday57%
  • Weekend43%
Day of week
  • Mon11%
  • Tue22%
  • Wed5%
  • Thu16%
  • Fri3%
  • Sat16%
  • Sun27%
Gender
  • Male86%
  • Female14%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩9.5M-32.7%5-16.7%₩1.9M-19.2%000%Shrinking
2025Q3₩11.2M+42.9%5-16.7%₩2.2M+71.4%000%Mixed
2025Q2₩14.3M+166.3%5-16.7%₩2.9M+219.5%000%Mixed
2025Q1₩10.8M-74.2%5-16.7%₩2.2M-69.0%010%Shrinking
2024Q4₩14.1M-91.6%60.0%₩2.3M-91.6%000%Mixed
2024Q3₩7.8M-95.3%60.0%₩1.3M-95.3%000%Mixed
2024Q2₩5.4M-88.9%60.0%₩894K-88.9%000%Mixed
2024Q1₩41.7M-63.6%60.0%₩7M-63.6%000%Mixed
2023Q4₩167.1M+111.0%60.0%₩27.9M+111.0%000%Growing
2023Q3₩166.7M+90.3%60.0%₩27.8M+90.3%000%Growing
2023Q2₩48.2M-66.1%60.0%₩8M-66.1%000%Mixed
2023Q1₩114.5M+85.1%60.0%₩19.1M+85.1%000%Growing
2022Q4₩79.2M+6.0%6+20.0%₩13.2M-11.7%000%Competition inflow
2022Q3₩87.6M-21.0%6+50.0%₩14.6M-47.3%000%Possible crowding
2022Q2₩142M+52.8%6+50.0%₩23.7M+1.9%000%Mixed
2022Q1₩61.9M-49.8%6+50.0%₩10.3M-66.6%100%Possible crowding
2021Q4₩74.7M5₩14.9M100%
2021Q3₩110.9M4₩27.7M000%
2021Q2₩92.9M4₩23.2M000%
2021Q1₩123.3M4₩30.8M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.