SEOUL COMMERCIAL AREA

삼전역 4번 Neighbourhood area

Songpa-gu (송파구) 잠실본동· Area 272,855 m² · Area code 3111003 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,368.9M▼ -1.4% YoY
Stores32▼ -5.9% YoY
Sales per store₩74M▲ +4.8% YoY

Reading this area Stores fell 5.9% from a year earlier while estimated sales held at -1.4%, so sales per store rose 4.8%. (vs a year earlier: Sales→ · Stores↓ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +87.3%
Stores±0.0%
Sales per store▲ +87.3%
Market size
Estimated sales (quarter)
₩2,368.9M
vs 2024Q4
-1.4%
Estimated transactions
99,913
Per-store economics
Estimated sales per store
₩74M
vs a year ago
+4.8%
Per transaction
₩24K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,264.8M – ₩2,401.9M
20212022202320242025
₩1,264.8M₩2,368.9M
Stores31 – 36
20212022202320242025
3232
Sales per store₩39.5M – ₩74M
20212022202320242025
₩39.5M₩74M
Openings0 – 4
20212022202320242025
21
Closings0 – 5
20212022202320242025
25
Franchise share9% – 16%
20212022202320242025
9%13%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -1.4%, stores YoY -5.9%.

Competition change stores, openings, closings, franchise
Competition
Stores
32
vs a year ago
-5.9%
Franchise share
13% (4/32)
Movement
Openings (rate)
1 (3%)
Closings (rate)
5 (14%)
Net store change
−4
Estimated sales 2024 Q1 → 2025 Q4
₩2,211.5M₩2,368.9M
Stores 2024 Q1 → 2025 Q4
3532
Sales per store 2024 Q1 → 2025 Q4
₩63.2M₩74M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–064%
  • 06–113%
  • 11–1432%
  • 14–1710%
  • 17–2137%
  • 21–2414%
Age
  • 10s0%
  • 20s7%
  • 30s18%
  • 40s18%
  • 50s22%
  • 60+35%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon13%
  • Tue15%
  • Wed15%
  • Thu15%
  • Fri16%
  • Sat15%
  • Sun11%
Gender
  • Male71%
  • Female29%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩2,368.9M-1.4%32-5.9%₩74M+4.8%1513%Sales→ · Stores↓ · Per store↑
2025Q3₩2,263.8M+2.5%36+2.9%₩62.9M-0.3%2111%Sales→ · Stores→ · Per store→
2025Q2₩2,219.6M-6.2%350.0%₩63.4M-6.2%0011%Sales↓ · Stores→ · Per store↓
2025Q1₩2,138M-3.3%350.0%₩61.1M-3.3%2111%Sales↓ · Stores→ · Per store↓
2024Q4₩2,401.9M+1.8%34-2.9%₩70.6M+4.8%1212%Sales→ · Stores→ · Per store↑
2024Q3₩2,208.3M+4.7%350.0%₩63.1M+4.7%1111%Sales↑ · Stores→ · Per store↑
2024Q2₩2,365.4M+7.6%35+9.4%₩67.6M-1.6%0011%Sales↑ · Stores↑ · Per store→
2024Q1₩2,211.5M+8.4%35+9.4%₩63.2M-0.9%0011%Sales↑ · Stores↑ · Per store→
2023Q4₩2,358.5M+12.8%35+9.4%₩67.4M+3.1%2211%Sales↑ · Stores↑ · Per store↑
2023Q3₩2,109.2M+12.7%35+12.9%₩60.3M-0.2%3111%Sales↑ · Stores↑ · Per store→
2023Q2₩2,197.9M+12.9%32-5.9%₩68.7M+20.0%1116%Sales↑ · Stores↓ · Per store↑
2023Q1₩2,039.8M+35.9%32-3.0%₩63.7M+40.1%1116%Sales↑ · Stores↓ · Per store↑
2022Q4₩2,091.1M+14.4%32-3.0%₩65.3M+18.0%4116%Sales↑ · Stores↓ · Per store↑
2022Q3₩1,871.6M+32.5%31-3.1%₩60.4M+36.8%1410%Sales↑ · Stores↓ · Per store↑
2022Q2₩1,946.5M+15.3%34+6.3%₩57.3M+8.5%219%Sales↑ · Stores↑ · Per store↑
2022Q1₩1,501M+18.7%33+3.1%₩45.5M+15.1%229%Sales↑ · Stores↑ · Per store↑
2021Q4₩1,827.2M33₩55.4M109%
2021Q3₩1,412.1M32₩44.1M119%
2021Q2₩1,687.8M32₩52.7M009%
2021Q1₩1,264.8M32₩39.5M229%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.