SEOUL COMMERCIAL AREA

삼전역 4번 골목상권

송파구잠실본동· Area 272,855 m² · Area code 3111003 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩263.5M▼ -46.4% YoY
Stores13▲ +62.5% YoY
Sales per store₩20.3M▼ -67.0% YoY

Reading this area Stores rose 62.5% from a year earlier while estimated sales stayed about the same (-46.4%), so sales per store fell 67.0%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +1686.6%
Stores▲ +333.3%
Sales per store▲ +312.3%
Market size
Estimated sales (quarter)
₩263.5M
vs 2024Q4
-46.4%
Estimated transactions
453
Per-store economics
Estimated sales per store
₩20.3M
vs a year ago
-67.0%
Per transaction
₩582K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩14.7M – ₩723M
20212022202320242025
₩14.7M₩263.5M
Stores3 – 13
20212022202320242025
313
Sales per store₩4.9M – ₩112.5M
20212022202320242025
₩4.9M₩20.3M
Openings0 – 2
20212022202320242025
01
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -46.4%, stores YoY +62.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
13
vs a year ago
+62.5%
Franchise share
0% (0/13)
Movement
Openings (rate)
1 (8%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩501.1M₩263.5M
Stores 2024 Q1 → 2025 Q4
613
Sales per store 2024 Q1 → 2025 Q4
₩83.5M₩20.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1130%
  • 11–148%
  • 14–1728%
  • 17–2133%
  • 21–242%
Age
  • 10s0%
  • 20s7%
  • 30s43%
  • 40s13%
  • 50s37%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue44%
  • Wed8%
  • Thu30%
  • Fri18%
  • Sat0%
  • Sun0%
Gender
  • Male17%
  • Female83%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩263.5M-46.4%13+62.5%₩20.3M-67.0%100%Possible crowding
2025Q3₩599.4M+13.3%12+50.0%₩50M-24.4%200%Competition inflow
2025Q2₩414.3M+36.5%10+66.7%₩41.4M-18.1%200%Competition inflow
2025Q1₩110.4M-78.0%8+33.3%₩13.8M-83.5%000%Possible crowding
2024Q4₩491.9M+51.4%8+33.3%₩61.5M+13.5%000%Growing
2024Q3₩528.8M-26.9%8+14.3%₩66.1M-36.0%200%Possible crowding
2024Q2₩303.5M-34.6%6+20.0%₩50.6M-45.5%000%Possible crowding
2024Q1₩501.1M-3.1%6+20.0%₩83.5M-19.2%000%Possible crowding
2023Q4₩325M+24.4%6+20.0%₩54.2M+3.6%120%Growing
2023Q3₩723M+7.1%7+16.7%₩103.3M-8.2%200%Competition inflow
2023Q2₩463.9M+62.4%5-16.7%₩92.8M+94.9%000%Mixed
2023Q1₩517M-16.1%5-16.7%₩103.4M+0.7%000%Shrinking
2022Q4₩261.3M+19.3%50.0%₩52.3M+19.3%010%Growing
2022Q3₩675.1M+117.6%6+20.0%₩112.5M+81.3%000%Growing
2022Q2₩285.6M+33.7%6+50.0%₩47.6M-10.9%000%Competition inflow
2022Q1₩616.3M+4079.4%6+100.0%₩102.7M+1989.7%100%Growing
2021Q4₩219M5₩43.8M000%
2021Q3₩310.3M5₩62.1M100%
2021Q2₩213.7M4₩53.4M210%
2021Q1₩14.7M3₩4.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.