SEOUL COMMERCIAL AREA

송파책박물관 골목상권

송파구석촌동· Area 34,040 m² · Area code 3111009 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩214.8M▲ +10.8% YoY
Stores5±0.0% YoY
Sales per store₩43M▲ +10.8% YoY

Reading this area Estimated sales rose 10.8% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 10.8%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +95.8%
Stores▲ +66.7%
Sales per store▲ +17.5%
Market size
Estimated sales (quarter)
₩214.8M
vs 2024Q4
+10.8%
Estimated transactions
5,638
Per-store economics
Estimated sales per store
₩43M
vs a year ago
+10.8%
Per transaction
₩38K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩109.7M – ₩255.3M
20212022202320242025
₩109.7M₩214.8M
Stores3 – 6
20212022202320242025
35
Sales per store₩25.4M – ₩51.1M
20212022202320242025
₩36.6M₩43M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 33%
20212022202320242025
33%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +10.8%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
0.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩193.9M₩214.8M
Stores 2024 Q1 → 2025 Q4
65
Sales per store 2024 Q1 → 2025 Q4
₩32.3M₩43M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–112%
  • 11–1428%
  • 14–174%
  • 17–2141%
  • 21–2424%
Age
  • 10s0%
  • 20s13%
  • 30s27%
  • 40s19%
  • 50s32%
  • 60+9%
Weekday / weekend
  • Weekday77%
  • Weekend23%
Day of week
  • Mon13%
  • Tue13%
  • Wed17%
  • Thu12%
  • Fri21%
  • Sat11%
  • Sun11%
Gender
  • Male76%
  • Female24%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩214.8M+10.8%50.0%₩43M+10.8%000%Growing
2025Q3₩229.7M+33.0%50.0%₩45.9M+33.0%000%Growing
2025Q2₩255.3M+27.9%50.0%₩51.1M+27.9%110%Growing
2025Q1₩234.8M+21.1%5-16.7%₩47M+45.3%000%Mixed
2024Q4₩193.9M+5.2%5-16.7%₩38.8M+26.3%000%Mixed
2024Q3₩172.7M-0.3%5-16.7%₩34.5M+19.6%000%Possible recovery
2024Q2₩199.5M+37.4%50.0%₩39.9M+37.4%010%Growing
2024Q1₩193.9M+51.5%6+20.0%₩32.3M+26.3%000%Growing
2023Q4₩184.3M+41.1%6+20.0%₩30.7M+17.6%000%Growing
2023Q3₩173.3M+36.3%6+20.0%₩28.9M+13.6%100%Growing
2023Q2₩145.2M+19.8%5+25.0%₩29M-4.2%000%Competition inflow
2023Q1₩128M+7.0%5+25.0%₩25.6M-14.4%000%Competition inflow
2022Q4₩130.6M-9.6%5+66.7%₩26.1M-45.8%000%Possible crowding
2022Q3₩127.1M+0.1%5+66.7%₩25.4M-39.9%110%Possible crowding
2022Q2₩121.2M-2.1%4+33.3%₩30.3M-26.6%0025%Possible crowding
2022Q1₩119.6M+9.0%4+33.3%₩29.9M-18.2%1025%Competition inflow
2021Q4₩144.4M3₩48.1M0033%
2021Q3₩126.9M3₩42.3M0033%
2021Q2₩123.9M3₩41.3M0033%
2021Q1₩109.7M3₩36.6M0033%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.