SEOUL COMMERCIAL AREA

문정역 1번 골목상권

송파구문정1동· Area 61,838 m² · Area code 3111023 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,530.3M▼ -8.6% YoY
Stores19▼ -9.5% YoY
Sales per store₩133.2M▲ +1.0% YoY

Reading this area Estimated sales fell 8.6% from a year earlier and stores fell 9.5%. Sales per store are about the same at +1.0%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +33.3%
Stores▲ +46.2%
Sales per store▼ -8.8%
Market size
Estimated sales (quarter)
₩2,530.3M
vs 2024Q4
-8.6%
Estimated transactions
76,547
Per-store economics
Estimated sales per store
₩133.2M
vs a year ago
+1.0%
Per transaction
₩33K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,742.8M – ₩2,768.8M
20212022202320242025
₩1,897.9M₩2,530.3M
Stores13 – 22
20212022202320242025
1319
Sales per store₩102.5M – ₩159.2M
20212022202320242025
₩146M₩133.2M
Openings0 – 3
20212022202320242025
01
Closings0 – 5
20212022202320242025
02
Franchise share5% – 15%
20212022202320242025
15%5%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -8.6%, stores YoY -9.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
19
vs a year ago
-9.5%
Franchise share
5% (1/19)
Movement
Openings (rate)
1 (5%)
Closings (rate)
2 (10%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩2,654.3M₩2,530.3M
Stores 2024 Q1 → 2025 Q4
1919
Sales per store 2024 Q1 → 2025 Q4
₩139.7M₩133.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1433%
  • 14–179%
  • 17–2146%
  • 21–2412%
Age
  • 10s0%
  • 20s10%
  • 30s23%
  • 40s23%
  • 50s25%
  • 60+19%
Weekday / weekend
  • Weekday81%
  • Weekend19%
Day of week
  • Mon9%
  • Tue17%
  • Wed18%
  • Thu18%
  • Fri19%
  • Sat11%
  • Sun9%
Gender
  • Male63%
  • Female37%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2,530.3M-8.6%19-9.5%₩133.2M+1.0%125%Shrinking
2025Q3₩2,467.9M-6.2%20-4.8%₩123.4M-1.5%025%Shrinking
2025Q2₩2,663.1M-0.3%22+10.0%₩121M-9.4%115%Possible crowding
2025Q1₩2,559.2M-3.6%22+15.8%₩116.3M-16.7%105%Possible crowding
2024Q4₩2,768.8M+18.6%21+16.7%₩131.8M+1.7%225%Mixed
2024Q3₩2,630.4M+13.2%21+10.5%₩125.3M+2.5%105%Mixed
2024Q2₩2,671.8M+14.5%20+11.1%₩133.6M+3.1%105%Growing
2024Q1₩2,654.3M-1.6%19+11.8%₩139.7M-12.0%105%Possible crowding
2023Q4₩2,334.1M-10.8%180.0%₩129.7M-10.8%346%Mixed
2023Q3₩2,322.8M-8.8%19+18.8%₩122.3M-23.2%215%Possible crowding
2023Q2₩2,333.4M+33.9%18+5.9%₩129.6M+26.4%106%Growing
2023Q1₩2,698.8M+40.7%17+6.3%₩158.8M+32.4%356%Growing
2022Q4₩2,615.9M+14.3%18+20.0%₩145.3M-4.8%2011%Competition inflow
2022Q3₩2,548M+34.9%16+14.3%₩159.2M+18.0%0113%Growing
2022Q2₩1,742.8M-17.8%17+21.4%₩102.5M-32.3%1012%Possible crowding
2022Q1₩1,917.8M+1.0%16+23.1%₩119.9M-17.9%1013%Possible crowding
2021Q4₩2,288.9M15₩152.6M2113%
2021Q3₩1,889.2M14₩134.9M1114%
2021Q2₩2,120.5M14₩151.5M1014%
2021Q1₩1,897.9M13₩146M0015%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.