SEOUL COMMERCIAL AREA

남천초등학교 골목상권

송파구마천2동· Area 129,883 m² · Area code 3111044 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩721.8M▼ -4.8% YoY
Stores23▲ +15.0% YoY
Sales per store₩31.4M▼ -17.2% YoY

Reading this area Stores rose 15.0% from a year earlier while estimated sales stayed about the same (-4.8%), so sales per store fell 17.2%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +56.1%
Stores▲ +4.5%
Sales per store▲ +49.3%
Market size
Estimated sales (quarter)
₩721.8M
vs 2024Q4
-4.8%
Estimated transactions
23,539
Per-store economics
Estimated sales per store
₩31.4M
vs a year ago
-17.2%
Per transaction
₩31K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩375.8M – ₩833.7M
20212022202320242025
₩462.5M₩721.8M
Stores20 – 23
20212022202320242025
2223
Sales per store₩18.8M – ₩39.7M
20212022202320242025
₩21M₩31.4M
Openings0 – 3
20212022202320242025
01
Closings0 – 2
20212022202320242025
00
Franchise share5% – 19%
20212022202320242025
5%17%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -4.8%, stores YoY +15.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
23
vs a year ago
+15.0%
Franchise share
17% (4/23)
Movement
Openings (rate)
1 (4%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩657.1M₩721.8M
Stores 2024 Q1 → 2025 Q4
2123
Sales per store 2024 Q1 → 2025 Q4
₩31.3M₩31.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–111%
  • 11–1418%
  • 14–1710%
  • 17–2151%
  • 21–2419%
Age
  • 10s0%
  • 20s6%
  • 30s13%
  • 40s20%
  • 50s32%
  • 60+29%
Weekday / weekend
  • Weekday67%
  • Weekend33%
Day of week
  • Mon10%
  • Tue13%
  • Wed16%
  • Thu15%
  • Fri13%
  • Sat18%
  • Sun15%
Gender
  • Male64%
  • Female36%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩721.8M-4.8%23+15.0%₩31.4M-17.2%1017%Possible crowding
2025Q3₩677.2M-18.8%22+4.8%₩30.8M-22.5%1018%Possible crowding
2025Q2₩681.3M-2.4%21-4.5%₩32.4M+2.3%0019%Mixed
2025Q1₩734.2M+11.7%210.0%₩35M+11.7%2019%Growing
2024Q4₩758.5M+19.9%200.0%₩37.9M+19.9%1215%Growing
2024Q3₩833.7M+37.8%21+5.0%₩39.7M+31.3%1114%Growing
2024Q2₩697.8M+6.4%22+4.8%₩31.7M+1.6%329%Mixed
2024Q1₩657.1M+12.1%210.0%₩31.3M+12.1%1110%Growing
2023Q4₩632.6M-1.1%200.0%₩31.6M-1.1%0015%Mixed
2023Q3₩604.8M+21.7%20-4.8%₩30.2M+27.8%1115%Mixed
2023Q2₩655.7M+26.5%210.0%₩31.2M+26.5%1010%Growing
2023Q1₩586.3M+24.8%21-4.5%₩27.9M+30.7%105%Mixed
2022Q4₩639.7M+29.5%200.0%₩32M+29.5%015%Growing
2022Q3₩496.9M+32.2%21+5.0%₩23.7M+25.9%115%Growing
2022Q2₩518.3M+10.3%210.0%₩24.7M+10.3%015%Growing
2022Q1₩469.9M+1.6%220.0%₩21.4M+1.6%315%Mixed
2021Q4₩494M20₩24.7M005%
2021Q3₩375.8M20₩18.8M015%
2021Q2₩470.1M21₩22.4M125%
2021Q1₩462.5M22₩21M005%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.