SEOUL COMMERCIAL AREA

마천역(마천초등학교) Neighbourhood area

Songpa-gu (송파구) 마천1동· Area 209,850 m² · Area code 3111046 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩215.6M▲ +21.5% YoY
Stores14±0.0% YoY
Sales per store₩15.4M▲ +21.5% YoY

Reading this area Estimated sales rose 21.5% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 21.5%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +91.5%
Stores▲ +27.3%
Sales per store▲ +50.4%
Market size
Estimated sales (quarter)
₩215.6M
vs 2024Q4
+21.5%
Estimated transactions
20,030
Per-store economics
Estimated sales per store
₩15.4M
vs a year ago
+21.5%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩112.6M – ₩240.8M
20212022202320242025
₩112.6M₩215.6M
Stores10 – 15
20212022202320242025
1114
Sales per store₩10.2M – ₩19.6M
20212022202320242025
₩10.2M₩15.4M
Openings0 – 3
20212022202320242025
20
Closings0 – 3
20212022202320242025
10
Franchise share13% – 20%
20212022202320242025
18%14%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +21.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
14
vs a year ago
0.0%
Franchise share
14% (2/14)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩168.5M₩215.6M
Stores 2024 Q1 → 2025 Q4
1514
Sales per store 2024 Q1 → 2025 Q4
₩11.2M₩15.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–119%
  • 11–1430%
  • 14–1720%
  • 17–2139%
  • 21–242%
Age
  • 10s0%
  • 20s12%
  • 30s12%
  • 40s17%
  • 50s39%
  • 60+20%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon12%
  • Tue9%
  • Wed16%
  • Thu17%
  • Fri23%
  • Sat14%
  • Sun8%
Gender
  • Male47%
  • Female53%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩215.6M+21.5%140.0%₩15.4M+21.5%0014%Sales↑ · Stores→ · Per store↑
2025Q3₩240.8M+41.2%140.0%₩17.2M+41.2%1114%Sales↑ · Stores→ · Per store↑
2025Q2₩152.7M-14.4%14-6.7%₩10.9M-8.3%3314%Sales↓ · Stores↓ · Per store↓
2025Q1₩239.7M+42.2%14-6.7%₩17.1M+52.4%0014%Sales↑ · Stores↓ · Per store↑
2024Q4₩177.4M+10.3%14-6.7%₩12.7M+18.2%0014%Sales↑ · Stores↓ · Per store↑
2024Q3₩170.5M+8.8%14-6.7%₩12.2M+16.5%0114%Sales↑ · Stores↓ · Per store↑
2024Q2₩178.5M+2.6%15+7.1%₩11.9M-4.2%1113%Sales→ · Stores↑ · Per store↓
2024Q1₩168.5M+7.3%15+25.0%₩11.2M-14.2%0013%Sales↑ · Stores↑ · Per store↓
2023Q4₩160.8M-12.4%15+36.4%₩10.7M-35.8%2213%Sales↓ · Stores↑ · Per store↓
2023Q3₩156.8M-2.6%15+50.0%₩10.5M-35.1%1013%Sales→ · Stores↑ · Per store↓
2023Q2₩174M-11.2%14+40.0%₩12.4M-36.6%2014%Sales↓ · Stores↑ · Per store↓
2023Q1₩157.1M-11.7%12+20.0%₩13.1M-26.4%1017%Sales↓ · Stores↑ · Per store↓
2022Q4₩183.6M-4.0%110.0%₩16.7M-4.0%1018%Sales↓ · Stores→ · Per store↓
2022Q3₩161M-16.9%100.0%₩16.1M-16.9%0020%Sales↓ · Stores→ · Per store↓
2022Q2₩196M+40.2%10-9.1%₩19.6M+54.2%0020%Sales↑ · Stores↓ · Per store↑
2022Q1₩177.8M+57.9%10-9.1%₩17.8M+73.7%0120%Sales↑ · Stores↓ · Per store↑
2021Q4₩191.4M11₩17.4M1018%
2021Q3₩193.7M10₩19.4M2320%
2021Q2₩139.8M11₩12.7M0018%
2021Q1₩112.6M11₩10.2M2118%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.