SEOUL COMMERCIAL AREA

마천역(마천초등학교) Neighbourhood area

Songpa-gu (송파구) 마천1동· Area 209,850 m² · Area code 3111046 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩92M▼ -28.8% YoY
Stores10▼ -9.1% YoY
Sales per store₩9.2M▼ -21.7% YoY

Reading this area Estimated sales fell 28.8% from a year earlier and stores fell 9.1%. Sales per store are down 21.7%. (vs a year earlier: Sales↓ · Stores↓ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +25.3%
Stores▼ -9.1%
Sales per store▲ +37.8%
Market size
Estimated sales (quarter)
₩92M
vs 2024Q4
-28.8%
Estimated transactions
786
Per-store economics
Estimated sales per store
₩9.2M
vs a year ago
-21.7%
Per transaction
₩117K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩44.4M – ₩171.7M
20212022202320242025
₩73.4M₩92M
Stores10 – 13
20212022202320242025
1110
Sales per store₩4M – ₩15.6M
20212022202320242025
₩6.7M₩9.2M
Openings0 – 2
20212022202320242025
11
Closings0 – 2
20212022202320242025
02
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -28.8%, stores YoY -9.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
10
vs a year ago
-9.1%
Franchise share
0% (0/10)
Movement
Openings (rate)
1 (10%)
Closings (rate)
2 (20%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩101.4M₩92M
Stores 2024 Q1 → 2025 Q4
1310
Sales per store 2024 Q1 → 2025 Q4
₩7.8M₩9.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0635%
  • 06–110%
  • 11–140%
  • 14–171%
  • 17–2120%
  • 21–2444%
Age
  • 10s0%
  • 20s2%
  • 30s4%
  • 40s13%
  • 50s42%
  • 60+39%
Weekday / weekend
  • Weekday59%
  • Weekend41%
Day of week
  • Mon8%
  • Tue9%
  • Wed9%
  • Thu7%
  • Fri25%
  • Sat29%
  • Sun12%
Gender
  • Male95%
  • Female5%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩92M-28.8%10-9.1%₩9.2M-21.7%120%Sales↓ · Stores↓ · Per store↓
2025Q3₩120.2M+17.9%11-15.4%₩10.9M+39.4%000%Sales↑ · Stores↓ · Per store↑
2025Q2₩131.3M+68.9%11-15.4%₩11.9M+99.6%000%Sales↑ · Stores↓ · Per store↑
2025Q1₩96.7M-4.7%11-15.4%₩8.8M+12.6%000%Sales↓ · Stores↓ · Per store↑
2024Q4₩129.2M+58.0%11-15.4%₩11.7M+86.8%020%Sales↑ · Stores↓ · Per store↑
2024Q3₩101.9M+39.2%130.0%₩7.8M+39.2%000%Sales↑ · Stores→ · Per store↑
2024Q2₩77.7M-22.2%130.0%₩6M-22.2%000%Sales↓ · Stores→ · Per store↓
2024Q1₩101.4M+8.4%130.0%₩7.8M+8.4%000%Sales↑ · Stores→ · Per store↑
2023Q4₩81.8M-47.4%130.0%₩6.3M-47.4%000%Sales↓ · Stores→ · Per store↓
2023Q3₩73.2M-57.4%13+18.2%₩5.6M-63.9%000%Sales↓ · Stores↑ · Per store↓
2023Q2₩99.9M-23.5%13+18.2%₩7.7M-35.3%000%Sales↓ · Stores↑ · Per store↓
2023Q1₩93.6M+4.3%13+18.2%₩7.2M-11.8%000%Sales↑ · Stores↑ · Per store↓
2022Q4₩155.4M+59.9%13+18.2%₩12M+35.3%200%Sales↑ · Stores↑ · Per store↑
2022Q3₩171.7M+286.7%110.0%₩15.6M+286.7%000%Sales↑ · Stores→ · Per store↑
2022Q2₩130.6M+35.6%110.0%₩11.9M+35.6%000%Sales↑ · Stores→ · Per store↑
2022Q1₩89.8M+22.2%110.0%₩8.2M+22.2%000%Sales↑ · Stores→ · Per store↑
2021Q4₩97.2M11₩8.8M000%
2021Q3₩44.4M11₩4M000%
2021Q2₩96.3M11₩8.8M000%
2021Q1₩73.4M11₩6.7M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.