SEOUL COMMERCIAL AREA

동묘앞역(동묘) 발달상권

종로구창신1동· Area 71,198 m² · Area code 3120017 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩501.6M▲ +19.4% YoY
Stores17▲ +54.5% YoY
Sales per store₩29.5M▼ -22.7% YoY

Reading this area Estimated sales rose 19.4% from a year earlier, but stores rose 54.5%. The market grew, yet stores grew faster, so sales per store fell 22.7%. (descriptive pattern: Competition inflow)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +43.7%
Stores▲ +70.0%
Sales per store▼ -15.5%
Market size
Estimated sales (quarter)
₩501.6M
vs 2024Q4
+19.4%
Estimated transactions
7,977
Per-store economics
Estimated sales per store
₩29.5M
vs a year ago
-22.7%
Per transaction
₩63K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩157M – ₩501.6M
20212022202320242025
₩349M₩501.6M
Stores9 – 17
20212022202320242025
1017
Sales per store₩15.7M – ₩47M
20212022202320242025
₩34.9M₩29.5M
Openings0 – 3
20212022202320242025
12
Closings0 – 5
20212022202320242025
00
Franchise share0% – 27%
20212022202320242025
20%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +19.4%, stores YoY +54.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
17
vs a year ago
+54.5%
Franchise share
0% (0/17)
Movement
Openings (rate)
2 (12%)
Closings (rate)
0 (0%)
Net store change
+2
Estimated sales 2024 Q1 → 2025 Q4
₩367.6M₩501.6M
Stores 2024 Q1 → 2025 Q4
917
Sales per store 2024 Q1 → 2025 Q4
₩40.8M₩29.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0635%
  • 06–114%
  • 11–143%
  • 14–174%
  • 17–2121%
  • 21–2432%
Age
  • 10s1%
  • 20s11%
  • 30s22%
  • 40s12%
  • 50s35%
  • 60+18%
Weekday / weekend
  • Weekday62%
  • Weekend38%
Day of week
  • Mon13%
  • Tue9%
  • Wed12%
  • Thu11%
  • Fri17%
  • Sat18%
  • Sun20%
Gender
  • Male77%
  • Female23%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩501.6M+19.4%17+54.5%₩29.5M-22.7%200%Competition inflow
2025Q3₩479.7M+41.6%15+36.4%₩32M+3.9%100%Growing
2025Q2₩495.7M+47.6%14+55.6%₩35.4M-5.1%300%Competition inflow
2025Q1₩447.1M+21.6%11+22.2%₩40.6M-0.5%000%Mixed
2024Q4₩420.1M+7.3%11+22.2%₩38.2M-12.2%000%Competition inflow
2024Q3₩338.7M+103.8%11+22.2%₩30.8M+66.8%200%Growing
2024Q2₩335.8M+103.4%90.0%₩37.3M+103.4%120%Growing
2024Q1₩367.6M-13.2%90.0%₩40.8M-13.2%0011%Mixed
2023Q4₩391.5M+45.3%90.0%₩43.5M+45.3%1211%Growing
2023Q3₩166.2M-11.4%9-18.2%₩18.5M+8.3%0022%Shrinking
2023Q2₩165.1M-47.6%9-18.2%₩18.3M-36.0%0022%Shrinking
2023Q1₩423.4M+133.0%9-18.2%₩47M+184.8%0022%Mixed
2022Q4₩269.5M-20.0%9-10.0%₩29.9M-11.1%2522%Shrinking
2022Q3₩187.6M+19.5%11+10.0%₩17.1M+8.6%1027%Growing
2022Q2₩315.3M-8.5%11+10.0%₩28.7M-16.8%0018%Possible crowding
2022Q1₩181.7M-47.9%11+10.0%₩16.5M-52.7%1018%Possible crowding
2021Q4₩336.7M10₩33.7M0020%
2021Q3₩157M10₩15.7M0020%
2021Q2₩344.6M10₩34.5M0020%
2021Q1₩349M10₩34.9M1020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.