SEOUL COMMERCIAL AREA

목동사거리 발달상권

강서구화곡4동· Area 126,109 m² · Area code 3120111 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반교습학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩85.6M▲ +50.8% YoY
Stores9▼ -10.0% YoY
Sales per store₩9.5M▲ +67.6% YoY

Reading this area Against a year earlier, estimated sales +50.8%, stores -10.0% and sales per store +67.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +6.8%
Stores▲ +12.5%
Sales per store▼ -5.1%
Market size
Estimated sales (quarter)
₩85.6M
vs 2024Q4
+50.8%
Estimated transactions
195
Per-store economics
Estimated sales per store
₩9.5M
vs a year ago
+67.6%
Per transaction
₩439K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩43.8M – ₩143.1M
20212022202320242025
₩80.2M₩85.6M
Stores7 – 11
20212022202320242025
89
Sales per store₩4.9M – ₩20.2M
20212022202320242025
₩10M₩9.5M
Openings0 – 2
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share0% – 11%
20212022202320242025
0%11%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +50.8%, stores YoY -10.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
-10.0%
Franchise share
11% (1/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩117.8M₩85.6M
Stores 2024 Q1 → 2025 Q4
109
Sales per store 2024 Q1 → 2025 Q4
₩11.8M₩9.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–176%
  • 17–2171%
  • 21–2422%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s30%
  • 50s52%
  • 60+18%
Weekday / weekend
  • Weekday88%
  • Weekend12%
Day of week
  • Mon26%
  • Tue0%
  • Wed32%
  • Thu8%
  • Fri22%
  • Sat0%
  • Sun12%
Gender
  • Male72%
  • Female28%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩85.6M+50.8%9-10.0%₩9.5M+67.6%0011%Mixed
2025Q3₩113.3M+50.7%100.0%₩11.3M+50.7%0010%Growing
2025Q2₩143.1M+39.8%10-9.1%₩14.3M+53.8%1010%Mixed
2025Q1₩88.4M-24.9%9-10.0%₩9.8M-16.6%1111%Shrinking
2024Q4₩56.8M-35.8%100.0%₩5.7M-35.8%000%Mixed
2024Q3₩75.2M-40.1%10+11.1%₩7.5M-46.1%010%Possible crowding
2024Q2₩102.4M+4.6%11+22.2%₩9.3M-14.4%100%Competition inflow
2024Q1₩117.8M+168.8%10+11.1%₩11.8M+141.9%110%Growing
2023Q4₩88.4M+81.4%10+42.9%₩8.8M+27.0%100%Growing
2023Q3₩125.6M+53.1%9+28.6%₩14M+19.1%000%Growing
2023Q2₩97.9M-23.2%9+28.6%₩10.9M-40.3%000%Possible crowding
2023Q1₩43.8M-64.4%9+28.6%₩4.9M-72.3%200%Possible crowding
2022Q4₩48.8M-49.4%70.0%₩7M-49.4%000%Mixed
2022Q3₩82.1M-42.1%70.0%₩11.7M-42.1%000%Mixed
2022Q2₩127.5M+12.6%70.0%₩18.2M+12.6%000%Growing
2022Q1₩123.1M+53.4%7-12.5%₩17.6M+75.4%000%Mixed
2021Q4₩96.4M7₩13.8M000%
2021Q3₩141.7M7₩20.2M000%
2021Q2₩113.2M7₩16.2M010%
2021Q1₩80.2M8₩10M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.