SEOUL COMMERCIAL AREA

영등포구청역 발달상권

영등포구당산1동· Area 208,631 m² · Area code 3120136 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩826.9M▼ -82.4% YoY
Stores14▼ -6.7% YoY
Sales per store₩59.1M▼ -81.1% YoY

Reading this area Estimated sales fell 82.4% from a year earlier and stores fell 6.7%. Sales per store are down 81.1%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -21.7%
Stores▲ +16.7%
Sales per store▼ -32.9%
Market size
Estimated sales (quarter)
₩826.9M
vs 2024Q4
-82.4%
Estimated transactions
4,317
Per-store economics
Estimated sales per store
₩59.1M
vs a year ago
-81.1%
Per transaction
₩192K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩473.4M – ₩5,481.9M
20212022202320242025
₩1,056M₩826.9M
Stores12 – 17
20212022202320242025
1214
Sales per store₩33.8M – ₩391.6M
20212022202320242025
₩88M₩59.1M
Openings0 – 4
20212022202320242025
01
Closings0 – 1
20212022202320242025
01
Franchise share6% – 8%
20212022202320242025
8%7%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -82.4%, stores YoY -6.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
14
vs a year ago
-6.7%
Franchise share
7% (1/14)
Movement
Openings (rate)
1 (7%)
Closings (rate)
1 (7%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩4,256.5M₩826.9M
Stores 2024 Q1 → 2025 Q4
1614
Sales per store 2024 Q1 → 2025 Q4
₩266M₩59.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–142%
  • 14–1793%
  • 17–215%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s9%
  • 50s7%
  • 60+83%
Weekday / weekend
  • Weekday89%
  • Weekend11%
Day of week
  • Mon9%
  • Tue21%
  • Wed0%
  • Thu30%
  • Fri30%
  • Sat11%
  • Sun0%
Gender
  • Male1%
  • Female99%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩826.9M-82.4%14-6.7%₩59.1M-81.1%117%Shrinking
2025Q3₩473.4M-89.6%14-6.7%₩33.8M-88.8%107%Shrinking
2025Q2₩4,555.6M-2.2%13-13.3%₩350.4M+12.9%018%Possible recovery
2025Q1₩5,481.9M+28.8%14-12.5%₩391.6M+47.2%017%Mixed
2024Q4₩4,698.3M+168.7%15-6.3%₩313.2M+186.6%117%Mixed
2024Q3₩4,548.1M+470.8%15-11.8%₩303.2M+546.9%117%Mixed
2024Q2₩4,655.8M+423.6%15-11.8%₩310.4M+493.4%017%Mixed
2024Q1₩4,256.5M+376.4%16-5.9%₩266M+406.2%006%Mixed
2023Q4₩1,748.4M+93.0%160.0%₩109.3M+93.0%016%Growing
2023Q3₩796.8M-18.2%17+6.3%₩46.9M-23.0%006%Possible crowding
2023Q2₩889.2M+11.6%17+6.3%₩52.3M+5.0%006%Growing
2023Q1₩893.4M-0.1%170.0%₩52.6M-0.1%106%Mixed
2022Q4₩905.9M+11.6%160.0%₩56.6M+11.6%006%Growing
2022Q3₩973.7M-7.8%16+33.3%₩60.9M-30.8%006%Possible crowding
2022Q2₩797.2M-24.5%16+33.3%₩49.8M-43.4%016%Possible crowding
2022Q1₩894.6M-15.3%17+41.7%₩52.6M-40.2%106%Possible crowding
2021Q4₩811.8M16₩50.7M406%
2021Q3₩1,056M12₩88M008%
2021Q2₩1,056M12₩88M008%
2021Q1₩1,056M12₩88M008%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.