SEOUL COMMERCIAL AREA

영등포구청역 발달상권

영등포구당산1동· Area 208,631 m² · Area code 3120136 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

조명용품 2025 Q4 · Seoul data

Estimated sales (quarter)₩31M▲ +18.0% YoY
Stores11±0.0% YoY
Sales per store₩2.8M▲ +18.0% YoY

Reading this area Estimated sales rose 18.0% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 18.0%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -43.4%
Stores▼ -15.4%
Sales per store▼ -33.1%
Market size
Estimated sales (quarter)
₩31M
vs 2024Q4
+18.0%
Estimated transactions
813
Per-store economics
Estimated sales per store
₩2.8M
vs a year ago
+18.0%
Per transaction
₩38K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩24.1M – ₩55.6M
20212022202320242025
₩54.8M₩31M
Stores11 – 14
20212022202320242025
1311
Sales per store₩1.8M – ₩4.3M
20212022202320242025
₩4.2M₩2.8M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +18.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
0.0%
Franchise share
0% (0/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩33.3M₩31M
Stores 2024 Q1 → 2025 Q4
1411
Sales per store 2024 Q1 → 2025 Q4
₩2.4M₩2.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1132%
  • 11–1428%
  • 14–1735%
  • 17–216%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s5%
  • 40s16%
  • 50s37%
  • 60+42%
Weekday / weekend
  • Weekday84%
  • Weekend16%
Day of week
  • Mon26%
  • Tue9%
  • Wed14%
  • Thu10%
  • Fri25%
  • Sat16%
  • Sun0%
Gender
  • Male82%
  • Female18%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩31M+18.0%110.0%₩2.8M+18.0%000%Growing
2025Q3₩27.3M-26.5%11-8.3%₩2.5M-19.8%000%Shrinking
2025Q2₩24.1M-2.5%11-21.4%₩2.2M+24.1%000%Possible recovery
2025Q1₩26.8M-19.6%11-21.4%₩2.4M+2.3%000%Shrinking
2024Q4₩26.3M-21.0%11-21.4%₩2.4M+0.6%010%Shrinking
2024Q3₩37.1M+18.0%12-7.7%₩3.1M+27.9%020%Mixed
2024Q2₩24.7M-11.4%14+16.7%₩1.8M-24.0%000%Possible crowding
2024Q1₩33.3M+10.3%14+7.7%₩2.4M+2.4%000%Mixed
2023Q4₩33.3M-40.0%14+7.7%₩2.4M-44.3%100%Possible crowding
2023Q3₩31.5M-21.2%130.0%₩2.4M-21.2%100%Mixed
2023Q2₩27.9M12-7.7%₩2.3M120%
2023Q1₩30.2M13+8.3%₩2.3M000%
2022Q4₩55.6M+21.7%13+8.3%₩4.3M+12.3%000%Growing
2022Q3₩39.9M-7.9%13+8.3%₩3.1M-15.0%000%Possible crowding
2022Q2130.0%100%
2022Q112-7.7%000%
2021Q4₩45.7M12₩3.8M000%
2021Q3₩43.4M12₩3.6M010%
2021Q2₩30.9M13₩2.4M000%
2021Q1₩54.8M13₩4.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.