SEOUL COMMERCIAL AREA

당산2동(영등포우체국) 발달상권

영등포구당산2동· Area 94,477 m² · Area code 3120138 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,035.7M▼ -25.7% YoY
Stores30▼ -3.2% YoY
Sales per store₩67.9M▼ -23.3% YoY

Reading this area Estimated sales fell 25.7% from a year earlier and stores fell 3.2%. Sales per store are down 23.3%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -3.3%
Stores▲ +11.1%
Sales per store▼ -12.9%
Market size
Estimated sales (quarter)
₩2,035.7M
vs 2024Q4
-25.7%
Estimated transactions
63,423
Per-store economics
Estimated sales per store
₩67.9M
vs a year ago
-23.3%
Per transaction
₩32K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,890.5M – ₩3,181.1M
20212022202320242025
₩2,104.2M₩2,035.7M
Stores26 – 31
20212022202320242025
2730
Sales per store₩63M – ₩106M
20212022202320242025
₩77.9M₩67.9M
Openings0 – 3
20212022202320242025
22
Closings0 – 4
20212022202320242025
12
Franchise share19% – 44%
20212022202320242025
44%20%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -25.7%, stores YoY -3.2%.

Competition change stores, openings, closings, franchise
Competition
Stores
30
vs a year ago
-3.2%
Franchise share
20% (6/30)
Movement
Openings (rate)
2 (6%)
Closings (rate)
2 (6%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩2,664.3M₩2,035.7M
Stores 2024 Q1 → 2025 Q4
2730
Sales per store 2024 Q1 → 2025 Q4
₩98.7M₩67.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1453%
  • 14–174%
  • 17–2135%
  • 21–247%
Age
  • 10s0%
  • 20s10%
  • 30s27%
  • 40s23%
  • 50s24%
  • 60+17%
Weekday / weekend
  • Weekday90%
  • Weekend10%
Day of week
  • Mon17%
  • Tue19%
  • Wed19%
  • Thu18%
  • Fri18%
  • Sat6%
  • Sun3%
Gender
  • Male65%
  • Female35%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2,035.7M-25.7%30-3.2%₩67.9M-23.3%2220%Shrinking
2025Q3₩1,943.6M-19.4%29+3.6%₩67M-22.2%2124%Possible crowding
2025Q2₩1,890.5M-26.2%30+11.1%₩63M-33.5%2320%Possible crowding
2025Q1₩1,973.2M-25.9%31+14.8%₩63.7M-35.5%0119%Possible crowding
2024Q4₩2,740.9M+0.5%31+14.8%₩88.4M-12.4%3123%Possible crowding
2024Q3₩2,412.8M-1.6%28+7.7%₩86.2M-8.7%3329%Possible crowding
2024Q2₩2,560.3M-7.7%27-3.6%₩94.8M-4.3%0133%Shrinking
2024Q1₩2,664.3M-4.9%27-10.0%₩98.7M+5.6%0037%Shrinking
2023Q4₩2,726.3M-14.3%27-10.0%₩101M-4.8%1137%Shrinking
2023Q3₩2,452.8M-13.2%26-10.3%₩94.3M-3.2%3442%Shrinking
2023Q2₩2,774.5M-7.1%28-3.4%₩99.1M-3.8%1336%Shrinking
2023Q1₩2,802.1M+20.0%30+7.1%₩93.4M+12.0%0133%Growing
2022Q4₩3,181.1M+5.3%30+3.4%₩106M+1.8%2137%Mixed
2022Q3₩2,824.9M+35.1%290.0%₩97.4M+35.1%2138%Growing
2022Q2₩2,985.6M+18.2%290.0%₩103M+18.2%1034%Growing
2022Q1₩2,335.8M+11.0%28+3.7%₩83.4M+7.0%1136%Growing
2021Q4₩3,020.2M29₩104.1M0031%
2021Q3₩2,091.7M29₩72.1M2331%
2021Q2₩2,526M29₩87.1M2234%
2021Q1₩2,104.2M27₩77.9M2144%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.