SEOUL COMMERCIAL AREA

장승배기역 발달상권

동작구상도2동· Area 84,828 m² · Area code 3120154 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩610.3M▲ +9.1% YoY
Stores8▼ -20.0% YoY
Sales per store₩76.3M▲ +36.3% YoY

Reading this area Against a year earlier, estimated sales +9.1%, stores -20.0% and sales per store +36.3% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +201.2%
Stores▼ -38.5%
Sales per store▲ +389.5%
Market size
Estimated sales (quarter)
₩610.3M
vs 2024Q4
+9.1%
Estimated transactions
10,365
Per-store economics
Estimated sales per store
₩76.3M
vs a year ago
+36.3%
Per transaction
₩59K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩197.8M – ₩824.7M
20212022202320242025
₩202.6M₩610.3M
Stores8 – 13
20212022202320242025
138
Sales per store₩15.6M – ₩103.1M
20212022202320242025
₩15.6M₩76.3M
Openings0 – 2
20212022202320242025
00
Closings0 – 3
20212022202320242025
01
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +9.1%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
-20.0%
Franchise share
0% (0/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (13%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩741.8M₩610.3M
Stores 2024 Q1 → 2025 Q4
88
Sales per store 2024 Q1 → 2025 Q4
₩92.7M₩76.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0625%
  • 06–110%
  • 11–142%
  • 14–172%
  • 17–2129%
  • 21–2442%
Age
  • 10s0%
  • 20s8%
  • 30s15%
  • 40s23%
  • 50s29%
  • 60+26%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon11%
  • Tue13%
  • Wed14%
  • Thu14%
  • Fri19%
  • Sat21%
  • Sun9%
Gender
  • Male66%
  • Female34%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩610.3M+9.1%8-20.0%₩76.3M+36.3%010%Mixed
2025Q3₩600.5M-7.4%90.0%₩66.7M-7.4%000%Mixed
2025Q2₩447.6M-45.7%9+12.5%₩49.7M-51.8%000%Possible crowding
2025Q1₩477M-35.7%9+12.5%₩53M-42.8%010%Possible crowding
2024Q4₩559.6M-9.0%10+11.1%₩56M-18.1%210%Possible crowding
2024Q3₩648.3M+46.7%90.0%₩72M+46.7%100%Growing
2024Q2₩824.7M+81.3%8-33.3%₩103.1M+171.9%000%Mixed
2024Q1₩741.8M-2.3%8-27.3%₩92.7M+34.3%010%Possible recovery
2023Q4₩615.1M+33.2%9-18.2%₩68.3M+62.8%000%Mixed
2023Q3₩441.8M-3.5%9-18.2%₩49.1M+17.9%030%Shrinking
2023Q2₩455M+2.7%12+9.1%₩37.9M-5.8%100%Possible crowding
2023Q1₩759.5M+149.6%110.0%₩69M+149.6%000%Growing
2022Q4₩461.9M-4.6%110.0%₩42M-4.6%000%Mixed
2022Q3₩457.9M+131.5%11-8.3%₩41.6M+152.6%000%Mixed
2022Q2₩442.8M+52.8%11-8.3%₩40.3M+66.7%000%Mixed
2022Q1₩304.2M+50.2%11-15.4%₩27.7M+77.5%000%Mixed
2021Q4₩484M11₩44M010%
2021Q3₩197.8M12₩16.5M000%
2021Q2₩289.7M12₩24.1M010%
2021Q1₩202.6M13₩15.6M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.