SEOUL COMMERCIAL AREA

장승배기역 Developed area

Dongjak-gu (동작구) 상도2동· Area 84,828 m² · Area code 3120154 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩3,668M▲ +20.2% YoY
Stores24±0.0% YoY
Sales per store₩152.8M▲ +20.2% YoY

Reading this area Estimated sales rose 20.2% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 20.2%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +65.3%
Stores▲ +9.1%
Sales per store▲ +51.5%
Market size
Estimated sales (quarter)
₩3,668M
vs 2024Q4
+20.2%
Estimated transactions
157,201
Per-store economics
Estimated sales per store
₩152.8M
vs a year ago
+20.2%
Per transaction
₩23K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2,135.6M – ₩4,228.6M
20212022202320242025
₩2,218.8M₩3,668M
Stores22 – 25
20212022202320242025
2224
Sales per store₩92.9M – ₩183.9M
20212022202320242025
₩100.9M₩152.8M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
01
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +20.2%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
24
vs a year ago
0.0%
Franchise share
0% (0/24)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (4%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩3,300.6M₩3,668M
Stores 2024 Q1 → 2025 Q4
2324
Sales per store 2024 Q1 → 2025 Q4
₩143.5M₩152.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1118%
  • 11–1434%
  • 14–1730%
  • 17–2118%
  • 21–240%
Age
  • 10s0%
  • 20s7%
  • 30s17%
  • 40s25%
  • 50s24%
  • 60+27%
Weekday / weekend
  • Weekday83%
  • Weekend17%
Day of week
  • Mon20%
  • Tue18%
  • Wed13%
  • Thu12%
  • Fri19%
  • Sat17%
  • Sun0%
Gender
  • Male44%
  • Female56%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩3,668M+20.2%240.0%₩152.8M+20.2%010%Growing
2025Q3₩3,587.2M+36.7%25+8.7%₩143.5M+25.8%100%Growing
2025Q2₩2,814.2M+3.4%24+4.3%₩117.3M-0.9%000%Mixed
2025Q1₩2,774.7M-15.9%24+4.3%₩115.6M-19.4%000%Possible crowding
2024Q4₩3,052.1M-3.4%24+4.3%₩127.2M-7.4%100%Possible crowding
2024Q3₩2,623.8M+1.0%230.0%₩114.1M+1.0%000%Mixed
2024Q2₩2,720.9M-13.9%230.0%₩118.3M-13.9%000%Mixed
2024Q1₩3,300.6M+54.6%230.0%₩143.5M+54.6%000%Growing
2023Q4₩3,159M+6.0%230.0%₩137.3M+6.0%000%Growing
2023Q3₩2,598.3M-8.9%230.0%₩113M-8.9%000%Mixed
2023Q2₩3,161.5M+9.3%230.0%₩137.5M+9.3%000%Growing
2023Q1₩2,135.6M-34.3%230.0%₩92.9M-34.3%000%Mixed
2022Q4₩2,979.4M-29.5%230.0%₩129.5M-29.5%000%Mixed
2022Q3₩2,850.9M-22.6%230.0%₩124M-22.6%000%Mixed
2022Q2₩2,891.4M-4.5%230.0%₩125.7M-4.5%000%Mixed
2022Q1₩3,250.2M+46.5%23+4.5%₩141.3M+40.1%000%Growing
2021Q4₩4,228.6M23₩183.9M000%
2021Q3₩3,681.2M23₩160.1M000%
2021Q2₩3,027.7M23₩131.6M100%
2021Q1₩2,218.8M22₩100.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.