SEOUL COMMERCIAL AREA

방배동가구거리(사당동가구거리) Developed area

Seocho-gu (서초구) 방배본동· Area 51,195 m² · Area code 3120161 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩40.9M▼ -16.3% YoY
Stores7±0.0% YoY
Sales per store₩5.8M▼ -16.3% YoY

Reading this area Against a year earlier, estimated sales -16.3%, stores 0.0% and sales per store -16.3% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -60.6%
Stores▲ +75.0%
Sales per store▼ -77.5%
Market size
Estimated sales (quarter)
₩40.9M
vs 2024Q4
-16.3%
Estimated transactions
4,814
Per-store economics
Estimated sales per store
₩5.8M
vs a year ago
-16.3%
Per transaction
₩9K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩40.9M – ₩115.1M
20212022202320242025
₩104M₩40.9M
Stores4 – 7
20212022202320242025
47
Sales per store₩5.8M – ₩28.8M
20212022202320242025
₩26M₩5.8M
Openings0 – 2
20212022202320242025
10
Closings0 – 2
20212022202320242025
10
Franchise share0% – 17%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -16.3%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
0.0%
Franchise share
0% (0/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩56.4M₩40.9M
Stores 2024 Q1 → 2025 Q4
77
Sales per store 2024 Q1 → 2025 Q4
₩8.1M₩5.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1127%
  • 11–1450%
  • 14–1721%
  • 17–213%
  • 21–240%
Age
  • 10s0%
  • 20s7%
  • 30s30%
  • 40s24%
  • 50s32%
  • 60+7%
Weekday / weekend
  • Weekday99%
  • Weekend1%
Day of week
  • Mon18%
  • Tue20%
  • Wed19%
  • Thu22%
  • Fri20%
  • Sat1%
  • Sun0%
Gender
  • Male42%
  • Female58%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩40.9M-16.3%70.0%₩5.8M-16.3%000%Sales↓ · Stores→ · Per store↓
2025Q3₩61.7M+14.6%6-14.3%₩10.3M+33.7%0017%Sales↑ · Stores↓ · Per store↑
2025Q2₩47.9M-23.2%70.0%₩6.8M-23.2%1114%Sales↓ · Stores→ · Per store↓
2025Q1₩51.9M-7.9%70.0%₩7.4M-7.9%1014%Sales↓ · Stores→ · Per store↓
2024Q4₩48.9M-38.7%7+16.7%₩7M-47.4%000%Sales↓ · Stores↑ · Per store↓
2024Q3₩53.8M-45.9%7+16.7%₩7.7M-53.7%000%Sales↓ · Stores↑ · Per store↓
2024Q2₩62.4M-39.3%7+16.7%₩8.9M-48.0%000%Sales↓ · Stores↑ · Per store↓
2024Q1₩56.4M-40.0%7+16.7%₩8.1M-48.6%100%Sales↓ · Stores↑ · Per store↓
2023Q4₩79.7M-16.1%60.0%₩13.3M-16.1%110%Sales↓ · Stores→ · Per store↓
2023Q3₩99.6M-13.4%6+50.0%₩16.6M-42.3%110%Sales↓ · Stores↑ · Per store↓
2023Q2₩102.8M-2.8%60.0%₩17.1M-2.8%000%Sales→ · Stores→ · Per store→
2023Q1₩94M+113.2%6+20.0%₩15.7M+77.6%000%Sales↑ · Stores↑ · Per store↑
2022Q4₩95.1M+123.1%6+20.0%₩15.8M+85.9%200%Sales↑ · Stores↑ · Per store↑
2022Q3₩115.1M+88.3%4-20.0%₩28.8M+135.3%020%Sales↑ · Stores↓ · Per store↑
2022Q2₩105.8M-0.8%6+20.0%₩17.6M-17.3%100%Sales→ · Stores↑ · Per store↓
2022Q1₩44.1M-57.6%5+25.0%₩8.8M-66.1%000%Sales↓ · Stores↑ · Per store↓
2021Q4₩42.6M5₩8.5M000%
2021Q3₩61.1M5₩12.2M000%
2021Q2₩106.6M5₩21.3M100%
2021Q1₩104M4₩26M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.