SEOUL COMMERCIAL AREA

청담사거리(청담동명품거리) 발달상권

강남구청담동· Area 331,337 m² · Area code 3120208 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩3,298.4M▲ +180.9% YoY
Stores27▲ +8.0% YoY
Sales per store₩122.2M▲ +160.1% YoY

Reading this area Estimated sales rose 180.9% from a year earlier while stores were up 8.0%, so sales per store also rose 160.1%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +253.7%
Stores▼ -27.0%
Sales per store▲ +384.7%
Market size
Estimated sales (quarter)
₩3,298.4M
vs 2024Q4
+180.9%
Estimated transactions
12,823
Per-store economics
Estimated sales per store
₩122.2M
vs a year ago
+160.1%
Per transaction
₩257K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩823.1M – ₩3,298.4M
20212022202320242025
₩932.6M₩3,298.4M
Stores25 – 40
20212022202320242025
3727
Sales per store₩22.2M – ₩123.4M
20212022202320242025
₩25.2M₩122.2M
Openings0 – 6
20212022202320242025
32
Closings0 – 5
20212022202320242025
10
Franchise share7% – 16%
20212022202320242025
14%7%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +180.9%, stores YoY +8.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
27
vs a year ago
+8.0%
Franchise share
7% (2/27)
Movement
Openings (rate)
2 (7%)
Closings (rate)
0 (0%)
Net store change
+2
Estimated sales 2024 Q1 → 2025 Q4
₩1,364M₩3,298.4M
Stores 2024 Q1 → 2025 Q4
2927
Sales per store 2024 Q1 → 2025 Q4
₩47M₩122.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0631%
  • 06–110%
  • 11–142%
  • 14–171%
  • 17–2118%
  • 21–2448%
Age
  • 10s0%
  • 20s5%
  • 30s25%
  • 40s18%
  • 50s39%
  • 60+13%
Weekday / weekend
  • Weekday80%
  • Weekend20%
Day of week
  • Mon13%
  • Tue13%
  • Wed16%
  • Thu19%
  • Fri19%
  • Sat16%
  • Sun4%
Gender
  • Male73%
  • Female27%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩3,298.4M+180.9%27+8.0%₩122.2M+160.1%207%Growing
2025Q3₩3,086.1M+161.5%250.0%₩123.4M+161.5%008%Growing
2025Q2₩2,475.9M+129.0%25-13.8%₩99M+165.7%018%Mixed
2025Q1₩1,611.8M+18.2%25-13.8%₩64.5M+37.1%0012%Mixed
2024Q4₩1,174.3M-19.5%25-19.4%₩47M-0.2%2212%Shrinking
2024Q3₩1,180.3M-19.9%25-10.7%₩47.2M-10.3%1512%Shrinking
2024Q2₩1,081.1M-21.8%29-9.4%₩37.3M-13.7%1110%Shrinking
2024Q1₩1,364M-4.5%29-6.5%₩47M+2.1%1310%Shrinking
2023Q4₩1,458.9M-13.0%310.0%₩47.1M-13.0%3010%Mixed
2023Q3₩1,474.4M-12.3%28-12.5%₩52.7M+0.3%1511%Shrinking
2023Q2₩1,382.2M-20.2%320.0%₩43.2M-20.2%449%Mixed
2023Q1₩1,427.6M+1.3%31-8.8%₩46.1M+11.1%1113%Possible recovery
2022Q4₩1,676.3M+44.4%31-11.4%₩54.1M+63.0%0113%Mixed
2022Q3₩1,680.6M+104.2%32-13.5%₩52.5M+136.1%1213%Mixed
2022Q2₩1,732.8M+74.0%32-20.0%₩54.2M+117.4%1316%Mixed
2022Q1₩1,409.9M+51.2%34-8.1%₩41.5M+64.5%2315%Mixed
2021Q4₩1,161.1M35₩33.2M3514%
2021Q3₩823.1M37₩22.2M2514%
2021Q2₩996.2M40₩24.9M6313%
2021Q1₩932.6M37₩25.2M3114%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.