SEOUL COMMERCIAL AREA

청담사거리(청담동명품거리) 발달상권

강남구청담동· Area 331,337 m² · Area code 3120208 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

화초 2025 Q4 · Seoul data

Estimated sales (quarter)₩139.1M▼ -5.0% YoY
Stores34±0.0% YoY
Sales per store₩4.1M▼ -5.0% YoY

Reading this area Against a year earlier, estimated sales -5.0%, stores 0.0% and sales per store -5.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -41.7%
Stores▲ +17.2%
Sales per store▼ -50.2%
Market size
Estimated sales (quarter)
₩139.1M
vs 2024Q4
-5.0%
Estimated transactions
1,514
Per-store economics
Estimated sales per store
₩4.1M
vs a year ago
-5.0%
Per transaction
₩92K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩81.8M – ₩668.7M
20212022202320242025
₩238.4M₩139.1M
Stores27 – 34
20212022202320242025
2934
Sales per store₩2.6M – ₩24.8M
20212022202320242025
₩8.2M₩4.1M
Openings0 – 3
20212022202320242025
02
Closings0 – 2
20212022202320242025
02
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -5.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
34
vs a year ago
0.0%
Franchise share
0% (0/34)
Movement
Openings (rate)
2 (6%)
Closings (rate)
2 (6%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩124.5M₩139.1M
Stores 2024 Q1 → 2025 Q4
3134
Sales per store 2024 Q1 → 2025 Q4
₩4M₩4.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1111%
  • 11–1455%
  • 14–1726%
  • 17–218%
  • 21–240%
Age
  • 10s0%
  • 20s28%
  • 30s33%
  • 40s6%
  • 50s10%
  • 60+23%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon5%
  • Tue10%
  • Wed21%
  • Thu30%
  • Fri13%
  • Sat10%
  • Sun11%
Gender
  • Male37%
  • Female63%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩139.1M-5.0%340.0%₩4.1M-5.0%220%Mixed
2025Q3₩103.8M+27.0%34+9.7%₩3.1M+15.8%100%Growing
2025Q2₩186.2M-4.5%33+6.5%₩5.6M-10.3%010%Possible crowding
2025Q1₩115.4M-7.3%32+3.2%₩3.6M-10.2%020%Possible crowding
2024Q4₩146.5M+1.9%34+9.7%₩4.3M-7.1%310%Possible crowding
2024Q3₩81.8M-39.5%310.0%₩2.6M-39.5%000%Mixed
2024Q2₩194.9M+10.1%31+6.9%₩6.3M+3.0%000%Growing
2024Q1₩124.5M-1.5%31+10.7%₩4M-11.0%000%Possible crowding
2023Q4₩143.7M-29.0%31+14.8%₩4.6M-38.2%000%Possible crowding
2023Q3₩135.2M-66.3%31+14.8%₩4.4M-70.6%200%Possible crowding
2023Q2₩177M-73.5%29+7.4%₩6.1M-75.4%100%Possible crowding
2023Q1₩126.4M-72.9%28+3.7%₩4.5M-73.9%100%Possible crowding
2022Q4₩202.5M-21.4%27-6.9%₩7.5M-15.5%000%Shrinking
2022Q3₩401M+162.7%27-6.9%₩14.9M+182.1%000%Mixed
2022Q2₩668.7M+167.3%27-6.9%₩24.8M+187.1%000%Mixed
2022Q1₩466.9M+95.8%27-6.9%₩17.3M+110.3%020%Mixed
2021Q4₩257.5M29₩8.9M000%
2021Q3₩152.7M29₩5.3M000%
2021Q2₩250.2M29₩8.6M000%
2021Q1₩238.4M29₩8.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.