SEOUL COMMERCIAL AREA

방이역 발달상권

송파구방이1동· Area 45,610 m² · Area code 3120238 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,889.2M▼ -5.2% YoY
Stores18▲ +5.9% YoY
Sales per store₩105M▼ -10.5% YoY

Reading this area Stores rose 5.9% from a year earlier while estimated sales stayed about the same (-5.2%), so sales per store fell 10.5%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +58.6%
Stores±0.0%
Sales per store▲ +58.6%
Market size
Estimated sales (quarter)
₩1,889.2M
vs 2024Q4
-5.2%
Estimated transactions
65,378
Per-store economics
Estimated sales per store
₩105M
vs a year ago
-10.5%
Per transaction
₩29K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,191.4M – ₩2,045.5M
20212022202320242025
₩1,191.4M₩1,889.2M
Stores14 – 18
20212022202320242025
1818
Sales per store₩66.2M – ₩136.4M
20212022202320242025
₩66.2M₩105M
Openings0 – 2
20212022202320242025
01
Closings0 – 3
20212022202320242025
01
Franchise share11% – 19%
20212022202320242025
17%11%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -5.2%, stores YoY +5.9%.

Competition change stores, openings, closings, franchise
Competition
Stores
18
vs a year ago
+5.9%
Franchise share
11% (2/18)
Movement
Openings (rate)
1 (5%)
Closings (rate)
1 (5%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,773.2M₩1,889.2M
Stores 2024 Q1 → 2025 Q4
1518
Sales per store 2024 Q1 → 2025 Q4
₩118.2M₩105M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–111%
  • 11–1432%
  • 14–1714%
  • 17–2143%
  • 21–247%
Age
  • 10s1%
  • 20s10%
  • 30s20%
  • 40s21%
  • 50s23%
  • 60+24%
Weekday / weekend
  • Weekday70%
  • Weekend30%
Day of week
  • Mon13%
  • Tue10%
  • Wed16%
  • Thu14%
  • Fri16%
  • Sat17%
  • Sun13%
Gender
  • Male58%
  • Female42%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,889.2M-5.2%18+5.9%₩105M-10.5%1111%Possible crowding
2025Q3₩1,947.4M+1.9%18+5.9%₩108.2M-3.7%1011%Possible crowding
2025Q2₩1,773.3M-0.6%17+13.3%₩104.3M-12.3%0012%Possible crowding
2025Q1₩1,871.4M+5.5%17+13.3%₩110.1M-6.9%0012%Competition inflow
2024Q4₩1,993.6M-2.5%17+13.3%₩117.3M-14.0%0012%Possible crowding
2024Q3₩1,910.2M+3.7%17+13.3%₩112.4M-8.5%2012%Competition inflow
2024Q2₩1,783.9M-0.2%15+7.1%₩118.9M-6.8%0013%Possible crowding
2024Q1₩1,773.2M+0.3%15+7.1%₩118.2M-6.3%0013%Possible crowding
2023Q4₩2,045.5M+7.2%15+7.1%₩136.4M+0.0%0013%Mixed
2023Q3₩1,841.6M+5.9%15+7.1%₩122.8M-1.1%1013%Mixed
2023Q2₩1,787.2M+6.1%14-6.7%₩127.7M+13.7%0014%Mixed
2023Q1₩1,767M+20.3%14-12.5%₩126.2M+37.5%0014%Mixed
2022Q4₩1,908.7M+15.0%14-12.5%₩136.3M+31.4%0014%Mixed
2022Q3₩1,738.4M+28.5%14-12.5%₩124.2M+46.8%0114%Mixed
2022Q2₩1,683.8M+21.3%15-6.3%₩112.3M+29.4%0113%Mixed
2022Q1₩1,468.5M+23.3%16-11.1%₩91.8M+38.7%0013%Mixed
2021Q4₩1,660.1M16₩103.8M0113%
2021Q3₩1,353M16₩84.6M0019%
2021Q2₩1,387.7M16₩86.7M1319%
2021Q1₩1,191.4M18₩66.2M0017%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.