SEOUL COMMERCIAL AREA

방이역 Developed area

Songpa-gu (송파구) 방이1동· Area 45,610 m² · Area code 3120238 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,628.6M▲ +25.3% YoY
Stores9±0.0% YoY
Sales per store₩181M▲ +25.3% YoY

Reading this area Estimated sales rose 25.3% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 25.3%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +7.9%
Stores▲ +28.6%
Sales per store▼ -16.1%
Market size
Estimated sales (quarter)
₩1,628.6M
vs 2024Q4
+25.3%
Estimated transactions
395,418
Per-store economics
Estimated sales per store
₩181M
vs a year ago
+25.3%
Per transaction
₩4K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,250.5M – ₩2,017.2M
20212022202320242025
₩1,509.9M₩1,628.6M
Stores7 – 9
20212022202320242025
79
Sales per store₩140.8M – ₩269.8M
20212022202320242025
₩215.7M₩181M
Openings0 – 4
20212022202320242025
00
Closings0 – 4
20212022202320242025
02
Franchise share71% – 143%
20212022202320242025
71%78%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +25.3%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
78% (7/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
2 (13%)
Net store change
−2
Estimated sales 2024 Q1 → 2025 Q4
₩1,432.7M₩1,628.6M
Stores 2024 Q1 → 2025 Q4
79
Sales per store 2024 Q1 → 2025 Q4
₩204.7M₩181M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–1122%
  • 11–1431%
  • 14–1726%
  • 17–2116%
  • 21–244%
Age
  • 10s3%
  • 20s15%
  • 30s25%
  • 40s21%
  • 50s20%
  • 60+15%
Weekday / weekend
  • Weekday67%
  • Weekend33%
Day of week
  • Mon11%
  • Tue13%
  • Wed16%
  • Thu13%
  • Fri15%
  • Sat17%
  • Sun16%
Gender
  • Male47%
  • Female53%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩1,628.6M+25.3%90.0%₩181M+25.3%0278%Sales↑ · Stores→ · Per store↑
2025Q3₩2,017.2M+26.1%9+12.5%₩224.1M+12.1%10100%Sales↑ · Stores↑ · Per store↑
2025Q2₩1,602.7M-3.1%9+12.5%₩178.1M-13.9%32100%Sales↓ · Stores↑ · Per store↓
2025Q1₩1,267.5M-11.5%9+28.6%₩140.8M-31.2%2189%Sales↓ · Stores↑ · Per store↓
2024Q4₩1,299.6M-11.0%9+12.5%₩144.4M-20.9%1078%Sales↓ · Stores↑ · Per store↓
2024Q3₩1,599.8M-15.2%8+14.3%₩200M-25.8%1488%Sales↓ · Stores↑ · Per store↓
2024Q2₩1,654.7M-12.4%8+14.3%₩206.8M-23.3%10125%Sales↓ · Stores↑ · Per store↓
2024Q1₩1,432.7M+14.6%7-12.5%₩204.7M+30.9%01143%Sales↑ · Stores↓ · Per store↑
2023Q4₩1,460.6M+10.8%80.0%₩182.6M+10.8%10125%Sales↑ · Stores→ · Per store↑
2023Q3₩1,885.5M+19.4%7-12.5%₩269.4M+36.5%00143%Sales↑ · Stores↓ · Per store↑
2023Q2₩1,888.8M+32.5%7-12.5%₩269.8M+51.4%01143%Sales↑ · Stores↓ · Per store↑
2023Q1₩1,250.5M-3.8%8+14.3%₩156.3M-15.8%11125%Sales↓ · Stores↑ · Per store↓
2022Q4₩1,317.7M-21.8%8+14.3%₩164.7M-31.6%40125%Sales↓ · Stores↑ · Per store↓
2022Q3₩1,578.9M-9.5%8+14.3%₩197.4M-20.8%1275%Sales↓ · Stores↑ · Per store↓
2022Q2₩1,425.3M-17.6%8+14.3%₩178.2M-27.9%2088%Sales↓ · Stores↑ · Per store↓
2022Q1₩1,300.3M-13.9%70.0%₩185.8M-13.9%0086%Sales↓ · Stores→ · Per store↓
2021Q4₩1,684.8M7₩240.7M1086%
2021Q3₩1,745.1M7₩249.3M0071%
2021Q2₩1,730.4M7₩247.2M0071%
2021Q1₩1,509.9M7₩215.7M0071%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.