SEOUL COMMERCIAL AREA

방산종합시장(방산시장) 전통시장

중구을지로동· Area 99,727 m² · Area code 3130035 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

조명용품 2025 Q4 · Seoul data

Estimated sales (quarter)₩12,586.3M▲ +1.8% YoY
Stores48▼ -2.0% YoY
Sales per store₩262.2M▲ +3.9% YoY

Reading this area Against a year earlier, estimated sales +1.8%, stores -2.0% and sales per store +3.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -27.9%
Stores▼ -5.9%
Sales per store▼ -23.4%
Market size
Estimated sales (quarter)
₩12,586.3M
vs 2024Q4
+1.8%
Estimated transactions
169,301
Per-store economics
Estimated sales per store
₩262.2M
vs a year ago
+3.9%
Per transaction
₩74K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩12,365M – ₩28,573.9M
20212022202320242025
₩17,459.4M₩12,586.3M
Stores47 – 51
20212022202320242025
5148
Sales per store₩252.3M – ₩560.3M
20212022202320242025
₩342.3M₩262.2M
Openings0 – 1
20212022202320242025
11
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +1.8%, stores YoY -2.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
48
vs a year ago
-2.0%
Franchise share
0% (0/48)
Movement
Openings (rate)
1 (2%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩16,424.8M₩12,586.3M
Stores 2024 Q1 → 2025 Q4
4848
Sales per store 2024 Q1 → 2025 Q4
₩342.2M₩262.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1127%
  • 11–1431%
  • 14–1731%
  • 17–2111%
  • 21–240%
Age
  • 10s0%
  • 20s8%
  • 30s8%
  • 40s7%
  • 50s33%
  • 60+45%
Weekday / weekend
  • Weekday82%
  • Weekend18%
Day of week
  • Mon14%
  • Tue18%
  • Wed12%
  • Thu27%
  • Fri11%
  • Sat15%
  • Sun3%
Gender
  • Male48%
  • Female52%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩12,586.3M+1.8%48-2.0%₩262.2M+3.9%100%Mixed
2025Q3₩17,995.7M-6.8%47-4.1%₩382.9M-2.8%000%Shrinking
2025Q2₩13,863.2M-11.1%47-2.1%₩295M-9.2%010%Mixed
2025Q1₩17,180.9M+4.6%480.0%₩357.9M+4.6%010%Growing
2024Q4₩12,365M-0.8%490.0%₩252.3M-0.8%000%Mixed
2024Q3₩19,306M+7.0%490.0%₩394M+7.0%100%Growing
2024Q2₩15,587.8M-14.7%48-2.0%₩324.7M-13.0%000%Mixed
2024Q1₩16,424.8M-2.5%48-2.0%₩342.2M-0.4%010%Mixed
2023Q4₩12,463.7M-46.6%490.0%₩254.4M-46.6%000%Mixed
2023Q3₩18,037.7M-17.1%490.0%₩368.1M-17.1%000%Mixed
2023Q2₩18,281.4M-36.0%49-3.9%₩373.1M-33.4%000%Shrinking
2023Q1₩16,838.2M+3.5%49-3.9%₩343.6M+7.7%000%Mixed
2022Q4₩23,343.6M+25.2%49-3.9%₩476.4M+30.3%000%Mixed
2022Q3₩21,755.5M+22.5%49-3.9%₩444M+27.5%020%Mixed
2022Q2₩28,573.9M+79.5%510.0%₩560.3M+79.5%000%Growing
2022Q1₩16,276M-6.8%510.0%₩319.1M-6.8%000%Mixed
2021Q4₩18,642.3M51₩365.5M000%
2021Q3₩17,759.5M51₩348.2M000%
2021Q2₩15,921.4M51₩312.2M000%
2021Q1₩17,459.4M51₩342.3M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.