SEOUL COMMERCIAL AREA

백학시장 전통시장

중구신당5동· Area 42,212 m² · Area code 3130053 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,497.1M▼ -9.8% YoY
Stores44▲ +2.3% YoY
Sales per store₩56.8M▼ -11.9% YoY

Reading this area Against a year earlier, estimated sales -9.8%, stores +2.3% and sales per store -11.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +25.4%
Stores▲ +7.3%
Sales per store▲ +16.8%
Market size
Estimated sales (quarter)
₩2,497.1M
vs 2024Q4
-9.8%
Estimated transactions
44,331
Per-store economics
Estimated sales per store
₩56.8M
vs a year ago
-11.9%
Per transaction
₩56K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,896.1M – ₩3,114.1M
20212022202320242025
₩1,992M₩2,497.1M
Stores40 – 45
20212022202320242025
4144
Sales per store₩44.1M – ₩72.4M
20212022202320242025
₩48.6M₩56.8M
Openings0 – 4
20212022202320242025
30
Closings0 – 3
20212022202320242025
11
Franchise share7% – 10%
20212022202320242025
10%7%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -9.8%, stores YoY +2.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
44
vs a year ago
+2.3%
Franchise share
7% (3/44)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (2%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩2,426.8M₩2,497.1M
Stores 2024 Q1 → 2025 Q4
4244
Sales per store 2024 Q1 → 2025 Q4
₩57.8M₩56.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0615%
  • 06–112%
  • 11–148%
  • 14–177%
  • 17–2141%
  • 21–2427%
Age
  • 10s0%
  • 20s12%
  • 30s27%
  • 40s18%
  • 50s22%
  • 60+21%
Weekday / weekend
  • Weekday65%
  • Weekend35%
Day of week
  • Mon11%
  • Tue11%
  • Wed14%
  • Thu13%
  • Fri17%
  • Sat21%
  • Sun14%
Gender
  • Male65%
  • Female35%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2,497.1M-9.8%44+2.3%₩56.8M-11.9%017%Mixed
2025Q3₩2,268.1M-2.3%44-2.2%₩51.5M-0.1%329%Mixed
2025Q2₩2,523.1M-2.0%44+2.3%₩57.3M-4.3%107%Mixed
2025Q1₩2,505.4M+3.2%43+2.4%₩58.3M+0.8%127%Mixed
2024Q4₩2,768.4M+9.7%43+4.9%₩64.4M+4.6%139%Growing
2024Q3₩2,321.8M-6.6%45+9.8%₩51.6M-14.9%209%Possible crowding
2024Q2₩2,575.3M-14.3%43+2.4%₩59.9M-16.3%109%Mixed
2024Q1₩2,426.8M-12.3%42-4.5%₩57.8M-8.2%2110%Shrinking
2023Q4₩2,524.1M-18.9%41-4.7%₩61.6M-15.0%1110%Shrinking
2023Q3₩2,485.9M-13.0%41+2.5%₩60.6M-15.1%0110%Mixed
2023Q2₩3,005M+4.9%42+2.4%₩71.5M+2.4%2310%Mixed
2023Q1₩2,768.3M+45.3%44+7.3%₩62.9M+35.4%217%Growing
2022Q4₩3,114.1M+26.7%430.0%₩72.4M+26.7%417%Growing
2022Q3₩2,856.2M+50.6%40-7.0%₩71.4M+61.9%138%Mixed
2022Q2₩2,864.6M+24.4%410.0%₩69.9M+24.4%0010%Growing
2022Q1₩1,904.8M-4.4%410.0%₩46.5M-4.4%0210%Mixed
2021Q4₩2,458.5M43₩57.2M119%
2021Q3₩1,896.1M43₩44.1M209%
2021Q2₩2,302.8M41₩56.2M2210%
2021Q1₩1,992M41₩48.6M3110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.