SEOUL COMMERCIAL AREA

행당시장상점가 전통시장

성동구행당1동· Area 81,008 m² · Area code 3130066 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩230.3M▼ -24.6% YoY
Stores5▲ +66.7% YoY
Sales per store₩46.1M▼ -54.7% YoY

Reading this area Stores rose 66.7% from a year earlier while estimated sales stayed about the same (-24.6%), so sales per store fell 54.7%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2024 Q1 → 2025 Q4
Estimated sales▼ -44.6%
Stores▲ +66.7%
Sales per store▼ -66.7%
Market size
Estimated sales (quarter)
₩230.3M
vs 2024Q4
-24.6%
Estimated transactions
835
Per-store economics
Estimated sales per store
₩46.1M
vs a year ago
-54.7%
Per transaction
₩276K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩214.1M – ₩569.3M
20212022202320242025
₩230.3M
Stores2 – 5
20212022202320242025
25
Sales per store₩46.1M – ₩189.8M
20212022202320242025
₩46.1M
Openings0 – 1
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -24.6%, stores YoY +66.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
+66.7%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩415.5M₩230.3M
Stores 2024 Q1 → 2025 Q4
35
Sales per store 2024 Q1 → 2025 Q4
₩138.5M₩46.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–112%
  • 11–145%
  • 14–1739%
  • 17–2139%
  • 21–2416%
Age
  • 10s1%
  • 20s22%
  • 30s30%
  • 40s16%
  • 50s13%
  • 60+18%
Weekday / weekend
  • Weekday80%
  • Weekend20%
Day of week
  • Mon13%
  • Tue4%
  • Wed24%
  • Thu7%
  • Fri32%
  • Sat9%
  • Sun11%
Gender
  • Male58%
  • Female42%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩230.3M-24.6%5+66.7%₩46.1M-54.7%000%Possible crowding
2025Q3₩310.9M-27.8%5+66.7%₩62.2M-56.7%100%Possible crowding
2025Q2₩214.1M-62.4%4+33.3%₩53.5M-71.8%100%Possible crowding
2025Q1₩381.1M-8.3%30.0%₩127M-8.3%000%Mixed
2024Q4₩305.3M3+50.0%₩101.8M000%
2024Q3₩430.8M3+50.0%₩143.6M000%
2024Q2₩569.3M3+50.0%₩189.8M000%
2024Q1₩415.5M3+50.0%₩138.5M100%
2023Q420.0%000%
2023Q320.0%000%
2023Q220.0%000%
2023Q120.0%000%
2022Q420.0%000%
2022Q320.0%000%
2022Q220.0%000%
2022Q120.0%000%
2021Q42000%
2021Q32000%
2021Q22000%
2021Q12000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.