SEOUL COMMERCIAL AREA

회기시장 전통시장

동대문구회기동· Area 32,212 m² · Area code 3130098 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩313.5M▼ -13.6% YoY
Stores5▲ +25.0% YoY
Sales per store₩62.7M▼ -30.9% YoY

Reading this area Stores rose 25.0% from a year earlier while estimated sales stayed about the same (-13.6%), so sales per store fell 30.9%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -4.2%
Stores▲ +25.0%
Sales per store▼ -23.4%
Market size
Estimated sales (quarter)
₩313.5M
vs 2024Q4
-13.6%
Estimated transactions
1,046
Per-store economics
Estimated sales per store
₩62.7M
vs a year ago
-30.9%
Per transaction
₩300K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩177.1M – ₩780.7M
20212022202320242025
₩327.4M₩313.5M
Stores4 – 6
20212022202320242025
45
Sales per store₩44.3M – ₩156.1M
20212022202320242025
₩81.8M₩62.7M
Openings0 – 2
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -13.6%, stores YoY +25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
+25.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩453.6M₩313.5M
Stores 2024 Q1 → 2025 Q4
45
Sales per store 2024 Q1 → 2025 Q4
₩113.4M₩62.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1115%
  • 11–148%
  • 14–1716%
  • 17–2145%
  • 21–2416%
Age
  • 10s0%
  • 20s25%
  • 30s32%
  • 40s13%
  • 50s19%
  • 60+12%
Weekday / weekend
  • Weekday88%
  • Weekend12%
Day of week
  • Mon16%
  • Tue25%
  • Wed12%
  • Thu20%
  • Fri15%
  • Sat4%
  • Sun8%
Gender
  • Male48%
  • Female52%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩313.5M-13.6%5+25.0%₩62.7M-30.9%000%Possible crowding
2025Q3₩374.4M+27.0%5+25.0%₩74.9M+1.6%100%Mixed
2025Q2₩319M-4.2%40.0%₩79.8M-4.2%000%Mixed
2025Q1₩284.5M-37.3%40.0%₩71.1M-37.3%000%Mixed
2024Q4₩362.9M+104.9%40.0%₩90.7M+104.9%000%Growing
2024Q3₩294.8M-26.6%40.0%₩73.7M-26.6%000%Mixed
2024Q2₩332.9M-30.0%4-20.0%₩83.2M-12.6%000%Shrinking
2024Q1₩453.6M-11.1%4-20.0%₩113.4M+11.1%000%Shrinking
2023Q4₩177.1M-45.8%40.0%₩44.3M-45.8%000%Mixed
2023Q3₩401.9M-25.8%4-20.0%₩100.5M-7.2%010%Shrinking
2023Q2₩475.8M-39.1%50.0%₩95.2M-39.1%000%Mixed
2023Q1₩510.1M-16.1%50.0%₩102M-16.1%100%Mixed
2022Q4₩326.6M-26.5%4-33.3%₩81.6M+10.3%010%Shrinking
2022Q3₩541.6M+71.4%5-16.7%₩108.3M+105.6%000%Mixed
2022Q2₩780.7M+37.1%5-16.7%₩156.1M+64.6%000%Mixed
2022Q1₩607.8M+85.7%5+25.0%₩121.6M+48.5%010%Growing
2021Q4₩444.1M6₩74M000%
2021Q3₩316.1M6₩52.7M000%
2021Q2₩569.3M6₩94.9M200%
2021Q1₩327.4M4₩81.8M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.