SEOUL COMMERCIAL AREA

정릉골 골목형상점가 전통시장

성북구정릉4동· Area 26,683 m² · Area code 3130118 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩12.1M▼ -52.7% YoY
Stores4▼ -20.0% YoY
Sales per store₩3M▼ -40.8% YoY

Reading this area Estimated sales fell 52.7% from a year earlier and stores fell 20.0%. Sales per store are down 40.8%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2022 Q3 → 2025 Q4
Estimated sales▲ +74.9%
Stores▲ +33.3%
Sales per store▲ +31.2%
Market size
Estimated sales (quarter)
₩12.1M
vs 2024Q4
-52.7%
Estimated transactions
1,499
Per-store economics
Estimated sales per store
₩3M
vs a year ago
-40.8%
Per transaction
₩8K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2.2M – ₩31M
20212022202320242025
₩12.1M
Stores2 – 5
20212022202320242025
24
Sales per store₩742K – ₩10.2M
20212022202320242025
₩3M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -52.7%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-20.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩27.2M₩12.1M
Stores 2024 Q1 → 2025 Q4
54
Sales per store 2024 Q1 → 2025 Q4
₩5.4M₩3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–110%
  • 11–140%
  • 14–1717%
  • 17–2147%
  • 21–2435%
Age
  • 10s5%
  • 20s24%
  • 30s23%
  • 40s19%
  • 50s17%
  • 60+12%
Weekday / weekend
  • Weekday65%
  • Weekend35%
Day of week
  • Mon0%
  • Tue20%
  • Wed11%
  • Thu20%
  • Fri15%
  • Sat14%
  • Sun21%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩12.1M-52.7%4-20.0%₩3M-40.8%000%Shrinking
2025Q3₩13.3M-53.6%4-20.0%₩3.3M-42.1%000%Shrinking
2025Q2₩19.9M-36.0%4-20.0%₩5M-20.0%000%Shrinking
2025Q1₩24.4M-10.2%4-20.0%₩6.1M+12.3%010%Shrinking
2024Q4₩25.6M-0.2%5+25.0%₩5.1M-20.1%110%Possible crowding
2024Q3₩28.7M5+150.0%₩5.7M110%
2024Q2₩31M5+150.0%₩6.2M000%
2024Q1₩27.2M-11.1%5+66.7%₩5.4M-46.6%100%Possible crowding
2023Q4₩25.7M+1054.1%4+33.3%₩6.4M+765.5%200%Growing
2023Q32-33.3%000%
2023Q220.0%010%
2023Q1₩30.6M3+50.0%₩10.2M000%
2022Q4₩2.2M3+50.0%₩742K000%
2022Q3₩6.9M3+50.0%₩2.3M100%
2022Q220.0%000%
2022Q120.0%000%
2021Q42000%
2021Q32000%
2021Q22110%
2021Q12000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.