SEOUL COMMERCIAL AREA

연신내상점가(연빛거리) Traditional market

Eunpyeong-gu (은평구) 갈현1동· Area 100,156 m² · Area code 3130167 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩154.7M▼ -21.2% YoY
Stores4±0.0% YoY
Sales per store₩38.7M▼ -21.2% YoY

Reading this area Against a year earlier, estimated sales -21.2%, stores 0.0% and sales per store -21.2% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -44.1%
Stores▼ -33.3%
Sales per store▼ -16.1%
Market size
Estimated sales (quarter)
₩154.7M
vs 2024Q4
-21.2%
Estimated transactions
4,277
Per-store economics
Estimated sales per store
₩38.7M
vs a year ago
-21.2%
Per transaction
₩36K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩154.7M – ₩303.7M
20212022202320242025
₩276.7M₩154.7M
Stores4 – 6
20212022202320242025
64
Sales per store₩31.3M – ₩67.5M
20212022202320242025
₩46.1M₩38.7M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
01
Franchise share100% – 200%
20212022202320242025
150%100%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -21.2%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
100% (4/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (13%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩270.1M₩154.7M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩67.5M₩38.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–110%
  • 11–141%
  • 14–175%
  • 17–2149%
  • 21–2443%
Age
  • 10s2%
  • 20s31%
  • 30s22%
  • 40s17%
  • 50s18%
  • 60+10%
Weekday / weekend
  • Weekday68%
  • Weekend32%
Day of week
  • Mon12%
  • Tue12%
  • Wed12%
  • Thu13%
  • Fri18%
  • Sat18%
  • Sun15%
Gender
  • Male69%
  • Female31%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩154.7M-21.2%40.0%₩38.7M-21.2%01100%Mixed
2025Q3₩192.5M-17.9%40.0%₩48.1M-17.9%00125%Mixed
2025Q2₩187.2M-22.7%40.0%₩46.8M-22.7%00125%Mixed
2025Q1₩177.2M-34.4%40.0%₩44.3M-34.4%00125%Mixed
2024Q4₩196.3M-18.2%4-20.0%₩49.1M+2.2%02125%Shrinking
2024Q3₩234.4M+2.3%4-20.0%₩58.6M+27.8%00175%Possible recovery
2024Q2₩242.3M+6.9%4-33.3%₩60.6M+60.3%00175%Mixed
2024Q1₩270.1M+9.4%4-33.3%₩67.5M+64.1%01175%Mixed
2023Q4₩240M-11.3%50.0%₩48M-11.3%00140%Mixed
2023Q3₩229.2M-19.1%50.0%₩45.8M-19.1%01140%Mixed
2023Q2₩226.7M-25.4%6+20.0%₩37.8M-37.8%01117%Possible crowding
2023Q1₩246.9M+31.5%60.0%₩41.2M+31.5%11133%Growing
2022Q4₩270.5M-3.0%5-16.7%₩54.1M+16.4%01180%Possible recovery
2022Q3₩283.2M+12.4%50.0%₩56.6M+12.4%00200%Growing
2022Q2₩303.7M+1.9%50.0%₩60.7M+1.9%12200%Mixed
2022Q1₩187.8M-32.1%60.0%₩31.3M-32.1%20167%Mixed
2021Q4₩278.8M6₩46.5M11133%
2021Q3₩251.9M5₩50.4M00180%
2021Q2₩297.9M5₩59.6M01180%
2021Q1₩276.7M6₩46.1M00150%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.