SEOUL COMMERCIAL AREA

제일시장 Traditional market

Eunpyeong-gu (은평구) 대조동· Area 21,253 m² · Area code 3130170 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,205.2M▲ +1019.8% YoY
Stores5▲ +25.0% YoY
Sales per store₩241M▲ +795.8% YoY

Reading this area Estimated sales rose 1019.8% from a year earlier while stores were up 25.0%, so sales per store also rose 795.8%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +19134.4%
Stores▲ +25.0%
Sales per store▲ +15287.6%
Market size
Estimated sales (quarter)
₩1,205.2M
vs 2024Q4
+1019.8%
Estimated transactions
11,626
Per-store economics
Estimated sales per store
₩241M
vs a year ago
+795.8%
Per transaction
₩104K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩921K – ₩1,205.2M
20212022202320242025
₩6.3M₩1,205.2M
Stores4 – 5
20212022202320242025
45
Sales per store₩230K – ₩241M
20212022202320242025
₩1.6M₩241M
Openings0 – 1
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share25% – 50%
20212022202320242025
25%40%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +1019.8%, stores YoY +25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
+25.0%
Franchise share
40% (2/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩107.3M₩1,205.2M
Stores 2024 Q1 → 2025 Q4
45
Sales per store 2024 Q1 → 2025 Q4
₩26.8M₩241M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–110%
  • 11–1423%
  • 14–1722%
  • 17–2147%
  • 21–246%
Age
  • 10s0%
  • 20s9%
  • 30s19%
  • 40s28%
  • 50s26%
  • 60+18%
Weekday / weekend
  • Weekday57%
  • Weekend43%
Day of week
  • Mon7%
  • Tue11%
  • Wed13%
  • Thu12%
  • Fri13%
  • Sat22%
  • Sun21%
Gender
  • Male51%
  • Female49%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,205.2M+1019.8%5+25.0%₩241M+795.8%0040%Growing
2025Q3₩144.6M+70.3%5+25.0%₩28.9M+36.3%1040%Growing
2025Q2₩70.3M-33.9%40.0%₩17.6M-33.9%0050%Mixed
2025Q1₩97M-9.7%40.0%₩24.2M-9.7%0050%Mixed
2024Q4₩107.6M-16.0%40.0%₩26.9M-16.0%0050%Mixed
2024Q3₩84.9M-34.8%40.0%₩21.2M-34.8%0050%Mixed
2024Q2₩106.5M+93.3%40.0%₩26.6M+93.3%0050%Growing
2024Q1₩107.3M+76.3%40.0%₩26.8M+76.3%0050%Growing
2023Q4₩128.1M+398.2%40.0%₩32M+398.2%0050%Growing
2023Q3₩130.2M+171.0%40.0%₩32.6M+171.0%0050%Growing
2023Q2₩55.1M+119.0%40.0%₩13.8M+119.0%1050%Growing
2023Q1₩60.9M+167.9%40.0%₩15.2M+167.9%0025%Growing
2022Q4₩25.7M+7.2%40.0%₩6.4M+7.2%0025%Growing
2022Q3₩48.1M40.0%₩12M0025%
2022Q2₩25.1M+2628.0%40.0%₩6.3M+2628.0%0025%Growing
2022Q1₩22.7M+262.7%40.0%₩5.7M+262.7%0025%Growing
2021Q4₩24M4₩6M0025%
2021Q340025%
2021Q2₩921K4₩230K0025%
2021Q1₩6.3M4₩1.6M0025%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.