SEOUL COMMERCIAL AREA

아현가구거리상점가 전통시장

서대문구북아현동· Area 45,816 m² · Area code 3130181 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩5.2M▲ +23.4% YoY
Stores5±0.0% YoY
Sales per store₩1M▲ +23.4% YoY

Reading this area Estimated sales rose 23.4% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 23.4%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +887.8%
Stores±0.0%
Sales per store▲ +887.8%
Market size
Estimated sales (quarter)
₩5.2M
vs 2024Q4
+23.4%
Estimated transactions
745
Per-store economics
Estimated sales per store
₩1M
vs a year ago
+23.4%
Per transaction
₩7K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩530K – ₩9.6M
20212022202320242025
₩530K₩5.2M
Stores4 – 7
20212022202320242025
55
Sales per store₩106K – ₩1.4M
20212022202320242025
₩106K₩1M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 20%
20212022202320242025
0%20%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +23.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
0.0%
Franchise share
20% (1/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩4.6M₩5.2M
Stores 2024 Q1 → 2025 Q4
55
Sales per store 2024 Q1 → 2025 Q4
₩916K₩1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1127%
  • 11–1452%
  • 14–1721%
  • 17–210%
  • 21–240%
Age
  • 10s1%
  • 20s5%
  • 30s14%
  • 40s19%
  • 50s26%
  • 60+36%
Weekday / weekend
  • Weekday34%
  • Weekend66%
Day of week
  • Mon0%
  • Tue6%
  • Wed12%
  • Thu5%
  • Fri11%
  • Sat0%
  • Sun66%
Gender
  • Male44%
  • Female56%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩5.2M+23.4%50.0%₩1M+23.4%0020%Growing
2025Q3₩5.9M+19.8%50.0%₩1.2M+19.8%0020%Growing
2025Q2₩5.2M-11.4%50.0%₩1M-11.4%0020%Mixed
2025Q1₩4.7M+2.0%50.0%₩934K+2.0%0020%Mixed
2024Q4₩4.2M-20.9%5+25.0%₩849K-36.7%0020%Possible crowding
2024Q3₩4.9M-4.7%50.0%₩986K-4.7%0020%Mixed
2024Q2₩5.8M+0.1%50.0%₩1.2M+0.1%0020%Mixed
2024Q1₩4.6M+10.7%50.0%₩916K+10.7%2020%Growing
2023Q4₩5.4M+1.7%4-20.0%₩1.3M+27.1%010%Possible recovery
2023Q3₩5.2M+8.3%50.0%₩1M+8.3%110%Growing
2023Q2₩5.8M-3.1%5-16.7%₩1.2M+16.3%000%Shrinking
2023Q1₩4.1M-56.8%5-28.6%₩827K-39.6%000%Shrinking
2022Q4₩5.3M+42.9%5-16.7%₩1.1M+71.5%000%Mixed
2022Q3₩4.8M+160.7%5-16.7%₩955K+212.9%010%Mixed
2022Q2₩6M+245.0%6+20.0%₩999K+187.5%010%Growing
2022Q1₩9.6M+1707.2%7+40.0%₩1.4M+1190.9%100%Growing
2021Q4₩3.7M6₩616K220%
2021Q3₩1.8M6₩305K100%
2021Q2₩1.7M5₩348K000%
2021Q1₩530K5₩106K000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.