SEOUL COMMERCIAL AREA

남성사계시장(남성시장) Traditional market

Dongjak-gu (동작구) 사당2동· Area 43,008 m² · Area code 3130273 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩314.3M▼ -24.0% YoY
Stores9±0.0% YoY
Sales per store₩34.9M▼ -24.0% YoY

Reading this area Against a year earlier, estimated sales -24.0%, stores 0.0% and sales per store -24.0% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +44.1%
Stores▼ -25.0%
Sales per store▲ +92.2%
Market size
Estimated sales (quarter)
₩314.3M
vs 2024Q4
-24.0%
Estimated transactions
5,519
Per-store economics
Estimated sales per store
₩34.9M
vs a year ago
-24.0%
Per transaction
₩57K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩218.1M – ₩538.8M
20212022202320242025
₩218.1M₩314.3M
Stores9 – 14
20212022202320242025
129
Sales per store₩17.7M – ₩47.9M
20212022202320242025
₩18.2M₩34.9M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share21% – 33%
20212022202320242025
25%33%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -24.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
33% (3/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩450.5M₩314.3M
Stores 2024 Q1 → 2025 Q4
119
Sales per store 2024 Q1 → 2025 Q4
₩41M₩34.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0615%
  • 06–110%
  • 11–141%
  • 14–174%
  • 17–2133%
  • 21–2447%
Age
  • 10s1%
  • 20s17%
  • 30s28%
  • 40s18%
  • 50s20%
  • 60+17%
Weekday / weekend
  • Weekday62%
  • Weekend38%
Day of week
  • Mon8%
  • Tue11%
  • Wed15%
  • Thu12%
  • Fri16%
  • Sat24%
  • Sun14%
Gender
  • Male69%
  • Female31%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩314.3M-24.0%90.0%₩34.9M-24.0%0033%Sales↓ · Stores→ · Per store↓
2025Q3₩314M-27.0%90.0%₩34.9M-27.0%0033%Sales↓ · Stores→ · Per store↓
2025Q2₩419.8M-12.3%9-10.0%₩46.6M-2.5%0033%Sales↓ · Stores↓ · Per store→
2025Q1₩402.2M-10.7%9-18.2%₩44.7M+9.1%0033%Sales↓ · Stores↓ · Per store↑
2024Q4₩413.6M-18.9%9-30.8%₩46M+17.2%0033%Sales↓ · Stores↓ · Per store↑
2024Q3₩429.9M-17.3%9-30.8%₩47.8M+19.4%1233%Sales↓ · Stores↓ · Per store↑
2024Q2₩478.6M-11.2%10-28.6%₩47.9M+24.4%0130%Sales↓ · Stores↓ · Per store↑
2024Q1₩450.5M+0.5%11-21.4%₩41M+27.9%0227%Sales→ · Stores↓ · Per store↑
2023Q4₩509.9M+13.5%13-7.1%₩39.2M+22.2%0023%Sales↑ · Stores↓ · Per store↑
2023Q3₩520.1M+2.8%13-7.1%₩40M+10.7%0123%Sales→ · Stores↓ · Per store↑
2023Q2₩538.8M+2.2%140.0%₩38.5M+2.2%0021%Sales→ · Stores→ · Per store→
2023Q1₩448.1M+94.5%14+7.7%₩32M+80.6%0021%Sales↑ · Stores↑ · Per store↑
2022Q4₩449.3M+17.6%14+7.7%₩32.1M+9.2%0021%Sales↑ · Stores↑ · Per store↑
2022Q3₩506M+90.5%14+7.7%₩36.1M+76.9%1121%Sales↑ · Stores↑ · Per store↑
2022Q2₩527.1M+61.8%14+16.7%₩37.6M+38.7%1021%Sales↑ · Stores↑ · Per store↑
2022Q1₩230.4M+5.7%13+8.3%₩17.7M-2.5%0023%Sales↑ · Stores↑ · Per store→
2021Q4₩382M13₩29.4M0023%
2021Q3₩265.7M13₩20.4M2123%
2021Q2₩325.7M12₩27.1M0025%
2021Q1₩218.1M12₩18.2M0025%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.